Forrester Planned Research

Planned research — including dates, titles, authors, and research topics — is subject to change at any time. The list of planned research does not include Quick Takes, which are driven by market events and/or client Inquiries.
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Projected Date  Research Area  Title  Author  Description  Industry  Features  Notify Me
August 2008 Tech Industry Strategy NA Insurance IT Spending In 2008 Ellen Carney Sub-prime and credit crunch - what will be the impact on IT spending plans in 2008? This report looks at the investment that the financial services industries will be making in the US, Europe, and APAC. Financial Services Create a Research Alert   Set up an RSS feed
August 2008 IT Security & Risk Management Case Study: Unisys Takes Its Own Authentication Medicine Bill Nagel Smartcards have many strengths as an authenticator. For enterprise use, some advantages are that they can be used for badging purposes (visual ID) as well as for network authentication; they're easy to carry; and they can securely store PKI certificates/keys or SSO credentials. This case study examines the experiences of a systems integrator that took its own advice and implemented smartcards to authenticate its global workforce. Financial Services case study Create a Research Alert   Set up an RSS feed
August 2008 IT Leadership Service Portfolio Management: The Key To IT Transparency Craig Symons Many IT organizations struggle to demonstrate the value of IT to the business. Business stakeholders find IT to be impenetrable. Much of this is a result of IT's culture of acquiring and operating assets. Service portfolio management helps CIO's convert IT assets into IT services that can be priced and linked to business value creating transparency. Create a Research Alert   Set up an RSS feed
August 2008 MS Customer Experience Best And Worst Of UK Site Design, 2008 Marta Baigorri Using our recently updated Web Site Review methodology, Forrester evaluated the Web site customer experience of 12 major UK firms in four different industries. Create a Research Alert   Set up an RSS feed
August 2008 IT Leadership You want to measure the PMO? Here's how Lewis Cardin It's one thing to justify a PMO at the outset, but another to prove and demonstrate on-going value. This doc provides advice on how to measure the value of the PMO based not only on the original value proposition, but also the verification of predicted benefits realization over the long term taking into account increased governance performance, meeting strategic plan objectives, improved project execution, and other values such as reporting and prioritization - essentially a result of improved processes and standardization across the business. Create a Research Alert   Set up an RSS feed
August 2008 MS Customer Experience Presidential Candidate Sites Fail Usability Bruce Temkin Forrester evaluated the usability of the Obama and McCain presidential campaign sites using an abridged version of its Web Site Review methodology. The results were not great: Both sites failed a majority of the criteria we evaluated. Interestingly, both sites failed to display their privacy and security policies -- a problem with a known solution and one that we highlighted as a result of our reviews of candidates' Web sites late last year. Customer experience professionals responsible for these sites should start fixing this and other problems with known solutions. Government Create a Research Alert   Set up an RSS feed
August 2008 MS Customer Experience Secrets Of Six Successful Web Sites Moira Dorsey, Kerry Bodine Of all the usability reviews we've conducted over the past year and a half, most Web sites fell dismally short of a passing grade. However, a handful of sites have received scores that met - or far surpassed - our requirements for a passing grade. With this piece of research, we set out to uncover how the teams that built these high-scoring sites balance business objectives, brand attributes, and customers' goals to make these sites effective. Create a Research Alert   Set up an RSS feed
August 2008 Tech Industry Economics Survey Highlights: The State Of Enterprise IT Services: 2008 John McCarthy, Pascal Matzke This document gives highlights of an extensive data set collected across North American and European enterprises via our Enterprise IT Services Survey, North America And Europe, Q2 2008. Create a Research Alert   Set up an RSS feed
August 2008 MS Marketing Customer Analytics Landscape Suresh Vittal This document will describes the scope, trends and key players in the customer analytics market. Create a Research Alert   Set up an RSS feed
August 2008 MS Marketing Benchmark Your Email Marketing Organization Julie Katz Forrester surveyed marketers to see how their email organizations stack up against our Email Marketing Review. Create a Research Alert   Set up an RSS feed
August 2008 MS Marketing In-House Agency David Graves One way to knock down the traditional vs. digital silos is to control them yourself. While the advertising agency world struggles to reinvent itself as an integrated marketing resource, marketing leaders have to decide how much they need to bring in-house in order to assure success. This report will show data from companies which have created in-house agency capabilities and how well they are satisfied with them. Create a Research Alert   Set up an RSS feed
August 2008 IT EMEA, IT Services & Outsourcing European Specific SAP Service Providers Stephanie Moore, Euan Davis Although the market is chock full of qualified global SAP service providers, some European companies rely solely on local European-centric players to support their SAP implementation and outsourcing requirements. Since Forrester did not include the pan-European service providers in its recent SAP implementation wave, we have decided to do a market overview in order to help our clients understand this very important market. Client Choice topic Create a Research Alert   Set up an RSS feed
August 2008 MS Customer Experience Case Study: NCR/Galvanon Improves the Hospital "Boarding" Process Elizabeth Boehm NCR/Galvanon is bringing best practices in travel information and process to the healthcare industry. This report will explore how NCR/Galvanon helps hospitals and clinics use kiosks, Web sites, and mobile devices to make the process of going to the doctor or hospital more streamlined and less daunting. Create a Research Alert   Set up an RSS feed
August 2008 Tech Industry Economics Latin America IT Outlook Andrew Bartels Description of Latin American IT market size and growth, with reference to the economic environment Create a Research Alert   Set up an RSS feed
August 2008 Tech Industry Economics Leveraging Satisfaction to increases MR relevance Brad Bortner harnessing the "so what" of sat studies to take a consultative approach to strategic relevance in your organization Create a Research Alert   Set up an RSS feed
August 2008 MS Marketing Defining An Enterprise-wide Contact Strategy Dave Frankland This document will address challengs and recommended approches to succesfully develop enterprise-wide contact strategies. Client Choice topic Create a Research Alert   Set up an RSS feed
August 2008 MS eBusiness Channel EMEA French eCommerce Forecast Lauriane Camus, Victoria Bracewell Lewis details to follow Retail Create a Research Alert   Set up an RSS feed
August 2008 MS Product Strategy EMEA Virtual Worlds Update Paul Jackson details to follow Media & Entertainment Create a Research Alert   Set up an RSS feed
August 2008 MS Products & Channels EMEA (retired) Best practices in online European Fulfillment & Delivery Victoria Bracewell Lewis details to follow Retail Forrester Wave™ Create a Research Alert   Set up an RSS feed
August 2008 MS eBusiness Channel EMEA UK eCommerce Forecast Victoria Bracewell Lewis details to follow Retail market sizing forecast Create a Research Alert   Set up an RSS feed
August 2008 MS Customer Experience Best And Worst Of Email Interaction Design Adele Sage Forrester will apply its Email Interaction Review methodology to the experiences at 16 firms - four of the largest airlines, banks, department stores, and mp3 player manufacturers - to find the best and worst practices of email interaction design. Create a Research Alert   Set up an RSS feed
August 2008 MS Customer Experience How Consultants Can Help With Customer Experience Transformation Bruce Temkin Building a path towards Experience-Based Differentiation can require a significant overhaul of strategy, skills, and processes. That's why some companies turn to consulting firms for help. We'll look at the how companies can tap into the skills and methodologies of different consulting firms to revamp their customer experience. Create a Research Alert   Set up an RSS feed
August 2008 Tech Industry Strategy NA The Transformation Of Client Systems - What It Means For Vendor Strategists Frank Gillett Details to come. Create a Research Alert   Set up an RSS feed
August 2008 Tech Industry Economics Data Overview: Managed Service Market Insights Henry Dewing Review of buyer trends in managed services. As firms look for more than just connectivity or basic desktop/IT support from their managed services providers, vendors must deliver services that buyers value - with Service Level Agreements to back them up. Create a Research Alert   Set up an RSS feed
August 2008 MS Marketing What Invites Email Opens Julie Katz Forrester created an index to understand what prompts consumers to open marketing emails. Create a Research Alert   Set up an RSS feed
August 2008 Tech Industry Strategy EMEA IT & Business Services Value Chain Pascal Matzke, Daniel Krauss This document is about value chain in IT services market. High-Tech Create a Research Alert   Set up an RSS feed
August 2008 MS Product Strategy EMEA Mobile Internet Devices Update Paul Jackson details to follow Media & Entertainment Create a Research Alert   Set up an RSS feed
August 2008 Tech Industry Strategy NA Banking IT Spending In 2008 Ellen Carney Sub-prime and credit crunch--what will be the impact on IT spending plans in 2008? This report looks at the investment that the financial services industries will be making in the US, Europe, and APAC. Financial Services Create a Research Alert   Set up an RSS feed
August 2008 MS Customer Experience The Business Case For RIAs In Financial Services Ron Rogowski Case study report on how RIAs can benefit Financial Serivces interactions. Financial Services Create a Research Alert   Set up an RSS feed
August 2008 Tech Industry Strategy EMEA The Emerging M&A Software Market Pascal Matzke, Daniel Krauss Market overview of the emerging M&A software market. Create a Research Alert   Set up an RSS feed
August 2008 MS Customer Experience Best And Worst Of UK Newspapers Site Design, 2008 Marta Baigorri Using our recently updated Web Site Review methodology, Forrester evaluated the Web site customer experience of three major UK newspapers. Create a Research Alert   Set up an RSS feed
August 2008 MS Products & Channels How to Pitch Replatforming Brian Walker Details to follow. Retail Create a Research Alert   Set up an RSS feed
August 2008 MS Products & Channels Introducing Forrester's eBusiness Strategy Framework Carlton Doty This report will be a best practices overview of eBusiness strategy across industries. It will include a diagnostic tool (eBusiness Maturity Model), best practice examples, and a strategic framework for eBusiness professionals. Create a Research Alert   Set up an RSS feed
August 2008 MS Customer Experience Where To Go For Mobile Site Design Help Vidya Drego This report will highlight the results of a survey done to gather information on design vendors who focus on mobile Web site or application design. Create a Research Alert   Set up an RSS feed
August 2008 MS Customer Experience Integrating Personas Into The Design Process Vidya Drego This report will look at how companies actually use personas in the design process. Are personas used differently at different stages of design? Can one set of personas be used to make different types of decisions over the course of researching, designing and developing a product? Create a Research Alert   Set up an RSS feed
August 2008 MS Products & Channels Highlights Of The "eBusiness Channel and Product Executives in Financial Services" Forum Bill Doyle Summary of the c-level keynote presentations at the M&S Forum for Financial Services professionals in June 08. Financial Services Create a Research Alert   Set up an RSS feed
August 2008 MS Customer Experience Top 5 Business Challenges for Usability Vendors, 2008 Marta Baigorri Usability vendors experience a growth in the demand of usability engagements in Europe, the U.S. and Asia. However to keep up with the growing market demand and keep on delivering quality results, vendors need to overcome 5 main business challenges to successfully differentiate in this growing market. Create a Research Alert   Set up an RSS feed
August 2008 Tech Industry Economics Tech Horizons: The Value In Telecoms Mike Cansfield Understand the changing profile of telecoms operators, and plan for the future Create a Research Alert   Set up an RSS feed
August 2008 IT Infrastructure & Operations The State Of WAN Services Adoption: Europe Phil Sayer Telecom biz data enables enterprises to follow trends, and benchmark themselves against their peers in the same geographies, size brackets and industries. This is a valuable input into sourcing strategies. The report will comment on what the technology adoption trend data means to how enterprises buy telecom, for example by looking at the growth of managed services and the changing patterns of buyer behavior, for example the preference of the largest companies to buy telecom services from system and network integrators, as well as the growing number of companies choosing to buy telecom services from VNOs. Create a Research Alert   Set up an RSS feed
August 2008 IT Infrastructure & Operations Case Study: How One Company Feeds The News Faster James Staten, Mike Gualtieri Case study of one company's Web infrastructure and practices that make it one of the fastest news sites on the Internet. Create a Research Alert   Set up an RSS feed
August 2008 IT Infrastructure & Operations OVF: Virtualization Starts To Standardize James Staten The DMTF has ratified the OVF virtualization standard. What does this mean for I&O professionals and your virtualization strategy? Create a Research Alert   Set up an RSS feed
August 2008 MS Customer Experience How Much Will Your Web Site Metrics Improve? Megan Burns One of the hardest things about estimating ROI is figuring out how much key metrics will move as a result of changes to the Web site. Forrester is in the process of gathering data on the results of real changes to company Web sites across a variety of industries, and will present the findings of that research in this report. Create a Research Alert   Set up an RSS feed
August 2008 IT Security & Risk Management Emergency Communication For CISOs: What To Do When You Declare A Disaster Stephanie Balaouras It's 3 a.m. and you've just declared a disaster at one of your sites. How will you coordinate the efforts and monitor the progress of the response team? How will you notify hundreds, potentially thousands, of employees, partners, and customers? How will you determine their status and provide them with important information and instructions? Hopefully, your disaster recovery plan includes a process for emergency communication. If you have to coordinate a small response team and notify tens of employees, you can probably get by with a manual process that involves a simple call tree. But if you have to contact hundreds or thousands of individuals, you'll need a solution that is policy-based, automated, and reliable. Whether you deploy an in-house or a hosted system, emergency communication is an essential part of your disaster recovery plan, and there are a growing number of vendors who can provide solutions. Create a Research Alert   Set up an RSS feed
August 2008 IT Infrastructure & Operations Why Service Management Should Matter To You Evelyn Hubbert The subject of Service Management or IT Service Management can be found on the agendas of many global and very large organizations across the globe, however, there are still many organizations who still do not fully understand what service management is all about, and what benefits it can deliver to the business. This document will explore what service management is and why organizations should be interested in the subject area. Client Choice topic Create a Research Alert   Set up an RSS feed
August 2008 IT Process & Applications Embedded Systems: Process And Application Approaches Roy Wildeman In recent years, embedded systems software has become an increasing component and source for differentiating innovation in planes, cars, electronics -- even medical devices. At the same time, product software bugs and compatibility failures have resulted in a number of high-visibility recalls and loses in the aerospace, automotive, and consumer electronics industries. As such, engineering executives and their IT counterparts are seeking to understand the right process and application approaches to help them tame the embedded systems challenge and reap the competitive advantage rewards. This report will help by formalizing critical embedded systems processes and analyzing the available packaged applications offering support. Create a Research Alert   Set up an RSS feed
August 2008 MS Products & Channels Business Traveler Mobile Data Services Sarah Rotman Epps, Elizabeth Stark Details to follow. Travel Create a Research Alert   Set up an RSS feed
August 2008 MS Products & Channels Development Standards In Travel Henry Harteveldt This report will reveal findings from a joint survey between Forrester and the OpenTravel Alliance of more than 200 IT professionals about the travel industry's perspective of XML development standards. Travel Create a Research Alert   Set up an RSS feed
August 2008 MS Products & Channels US Online Consumer Adoption Of Health Savings Accounts Carlton Doty Forrester will uncover the latest trends in the Health Savings Account market, including how consumers are managing their accounts, and how satisfied they are with their service. Healthcare & Life Sciences Create a Research Alert   Set up an RSS feed
August 2008 MS Customer Experience Cross-Channel Review 7.0 Reviewer's Guide Adele Sage An update to the Cross-Channel Review Reviewer's Guide. Create a Research Alert   Set up an RSS feed
August 2008 MS Consumer Technographics Technographics® Insight: Social Technographics in Poland Reineke Reitsma This Technographics Insight takes a look at social technographics adoption in Poland Create a Research Alert   Set up an RSS feed
August 2008 MS eBusiness Channel EMEA German eCommerce Forecast Alexander Hesse details to follow Retail Create a Research Alert   Set up an RSS feed
August 2008 MS eBusiness Channel EMEA The Customer Journey In Financial Services Benjamin Ensor, Alexander Hesse Where do customers go on their journey. Financial Services Create a Research Alert   Set up an RSS feed
August 2008 MS Product Strategy EMEA VOIP Forecast 2008 To 2013 Sally Cohen What is the size of the Consumer VOIP market. This will address multiple types of services including VOIM, VOIP, pure-play cable, etc. Create a Research Alert   Set up an RSS feed
September 2008 Tech Industry Strategy NA Roadmap: New Markets for Project & Portfolio Management (Part 2) Tim Harmon The Project & Portfolio Management (PPM) market remains entangled in its original technical Project Management roots, and is thus best suited for technical constituencies, predominantly the IT organization. Yet many parts of the enterprise, from the Office of Finance to business units to Corporate Marketing, would benefit from utilizing core PPM capabilities in a different flavor. The PPM market is on the cusp of morphing into distinct segments, i.e., those serving: (1) the IT organization; (2) the CFO and Business Development organization, which need a means to manage the investment portfolio of discretionary spend; and (3) the business unit general manager and HR organization, which need the capability to collaboratively manage all work/worker resources via a central platform. Create a Research Alert   Set up an RSS feed
September 2008 IT Leadership Guidance For The Development Of BT Catalogs Alexander Peters, Ph.D. Guiding IT execs through the process, Developing the Catalog architecture, Linking the Catalog to the Portfolio, Working with the ITIL & COBIT standards Create a Research Alert   Set up an RSS feed
September 2008 IT Leadership Quantitiative IT Portfolio Management Alexander Peters, Ph.D. I will discuss some quantitiatve formulas for IT portfolio management, which help IT executives to better aassess proposals for new projects, risk calculations, cost comparisons, TCOs. Create a Research Alert   Set up an RSS feed
September 2008 MS eBusiness Channel EMEA Online Sales Forecast - Credit Cards Brad Strothkamp, Peter Wannemacher A forecast through 2015 of the amount of checking and savings accounts that will be applied for online for both the US and Canada. Financial Services Create a Research Alert   Set up an RSS feed
September 2008 MS Product Strategy EMEA Horizons: Future Of Wireless Networks Charles Golvin See what the future of wireless networks will look like. Create a Research Alert   Set up an RSS feed
September 2008 IT Enterprise Architecture EA Governance And Enterprise Agility Henry Peyret Details to follow. Create a Research Alert   Set up an RSS feed
September 2008 MS eBusiness Channel EMEA The Expectations Of Today's Web Shoppers Brad Strothkamp Results of a survey conducted by comScore that looks at the expectations that financial shoppers have on the Web versus other channels. Financial Services Create a Research Alert   Set up an RSS feed
September 2008 MS Product Strategy EMEA How Hollywood Goes Digital James McQuivey, Ph.D. While most of the attention in the Internet video space has been focused on TV shows, the $40 billion movie industry is next in line to undergo an Internet transformation. This report will examine the unique business models that are appropriate for feature films and identify where most of the money will flow. The impact of digital on the DVD, including rental and HD formats, will also be identified. Create a Research Alert   Set up an RSS feed
September 2008 Tech Industry Economics Forecast: Driving Business Innovation with Unified Communication: Market Forecast and Vendor Opportunity Henry Dewing Market Forecast and Vendor Opportunity - Long term forecast of the Unified Communications market, identifying market drivers and inhibitors that will influence user demand and spending in this market segment. Create a Research Alert   Set up an RSS feed
September 2008 MS Consumer Technographics Technographics® Survey Highlight: North American Technographics Retail Online Survey, Q3 2008 Jackie Rousseau-Anderson This highlight deck summarizes the key findings from Forrester's North American Technographics Retail Online Survey, Q3 2008. Retail Create a Research Alert   Set up an RSS feed
September 2008 IT Security & Risk Management Best Practices: IT Control Testing And Remediation Marc Othersen This research will cover best practices for automated and manual testing of IT controls, analysis of testing results, conducting remediation support, and managing remediation workflow. Create a Research Alert   Set up an RSS feed
September 2008 IT Security & Risk Management The Forrester Wave™: Content Security Suites, Q3 2008 Chenxi Wang, Ph.D. This Content Security Suites Wave will consist of three different concentrations: content security, email filtering, and Web filtering. Create a Research Alert   Set up an RSS feed
September 2008 Tech Industry Economics The TEI of Enterprise Web 2.0 - Using To Sell G. Oliver Young The ROI of Web 2.0 for vendors. Create a Research Alert   Set up an RSS feed
September 2008 MS Product Strategy EMEA Consumers and Web3D Paul Jackson As Forrester defines the enxt way of online innovation; Web3D, how will consumers take to this medium, what tasks will work, and which companies will start to grow in importance Consumer Technology Adoption, Media & Entertainment, Retail, Travel, eBusiness/eCommerce Create a Research Alert   Set up an RSS feed
September 2008 Tech Industry Economics Q3 2008 US IT Market Outlook Update Andrew Bartels Current macroeconomic outlook for the US based on Q2 GDP data, current data on Q2 IT purchases, and the implications of these forces on the US IT market in the rest of 2008 and 2009 Create a Research Alert   Set up an RSS feed
September 2008 IT Enterprise Architecture Semantic Capabilities In EA Tools Henry Peyret, Katie Smillie This document will explore semantic capabilities - like ontologies - that are available in EA tools and open source solutions. This is the eighth document in the "Enterprise Architecture Tools Niche Features" series.
This document is part of the Enterprise Architecture Tools Niche Features series. 		Create a Research Alert   Set up an RSS feed
September 2008 Tech Industry Strategy NA Case Study: HP Boosts B2B Podcast Impact With Social Media Syndication Laura Ramos Case study focused on how to syndicate and leverage content in blogs, podcasts, and microblogs to maximize exposure and feed search engine optimization results. Create a Research Alert