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Updates

Forrester makes an effort to present accurate and thorough analysis; however, when published information requires a correction or clarification we will provide a brief description of the change below.

The following information changed on this document:

11/17/2008

In figure 2-2, the percentage of US online adults who visited brand-created social networking sites and were positively influenced by them was incorrectly labeled as 54%. The label has been corrected to 44%.