Rob Koplowitz

Vice President, Principal Analyst serving CIOs

Rob serves CIO Professionals with research in the areas of information workplace and collaboration strategy. Rob delivers strategic guidance, helping enterprises define enterprise solutions that drive efficiency and competitive differentiation. His current research focuses on core elements of collaboration strategy, including collaboration platforms, workspaces, and enterprise social strategy.

Previous Work Experience

Rob comes to Forrester with many years of experience in enterprise software consulting, product marketing, product management, and strategy. Most recently, he was director of product management at Microsoft, where he played a strategic role with Duet, a joint initiative brought to market with SAP. Prior to Microsoft, Rob was a senior director of product marketing at Oracle Corporation, where he focused on Oracle's content, collaboration, portal, and business intelligence offerings. He also spent fifteen years in consulting working for Lotus/IBM and other global software services firms with a focus on corporate collaboration.

Education

Rob holds a B.A. in economics from the University of California, Davis.

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35 results in Blogs

  • Rob Koplowitz
  • For Chief Information Officer Professionals

    Blog:SharePoint, Meet Yammer; Is It Time For Microsoft To Burn The Boats?

    In collaboration, there are cloud vendors, on-premises vendors and hybrid vendors. Here's the thing; hybrid vendors are not really cloud vendors. What do I mean by that? Let's look at two...

    • For Chief Information Officer Professionals

      Blog:The Dark Horse Moves Forward In The SaaS Collaboration Race

      By Rob Koplowitz Today, Cisco announced its intent to acquire PostPath, a provider of email solutions. Interesting news. As parts of the collaboration stack become increasingly commoditized, the lure...

      • For Chief Information Officer Professionals

        Blog:Delivering The Social Business Imperative

        Forrester fields hundreds of client inquiries each year on the topic of social business and collaboration. And the trend doesn't appear to be slowing. Often the first question is, "How far behind...

        • For Chief Information Officer Professionals

          Blog:An Experiment In A Community-Driven Research Agenda

          by Rob Koplowitz. This September 25-26 at the Forrester Technology Leadership Forum in Carlsbad California, Matt Brown and I will be presenting a session on Social Computing coming to the enterprise....

          • For Chief Information Officer Professionals

            Blog:The Enterprise Social Landscape Enters Teen Years

            At Forrester we have published our first Enterprise Social Platform Wave. I first entitled this blog "Enterprise Social Landscape Matures" but then realized that while the market has moved...

            • For Chief Information Officer Professionals

              Blog:Is SharePoint 2010 Social Ready For Prime Time?

              This morning Microsoft launched SharePoint 2010, the follow-up to the very successful Microsoft Office SharePoint Server (MOSS) 2007. As the morning progresses, I receive more and more notifications...

              • For Chief Information Officer Professionals

                Blog:Office 2013 Launches

                On Tuesday of this week, Microsoft launched Office 2013, the latest version of its flagship productivity suite. Forrester has released a report entitled Office 2013: A Breakthrough in Productivity; I...

                • For Chief Information Officer Professionals

                  Blog:Do Enterprise Users Need A Second Life?

                  by Rob Koplowitz A while back I was invited to a very interesting presentation of some research going on in Sun Microsystems' labs. They were showing off a project called MPK 20. The name of the...

                  • For Chief Information Officer Professionals

                    Blog:"He don't know it's a d---- show, he thinks it a d---- fight"

                    By Rob Koplowitz Great line from Rocky, one of my favorite movies, as Apollo Creed's manager recognizes that the underdog needs to be taken more seriously. In this particular scenario Cisco is...

                    • For Chief Information Officer Professionals

                      Blog:The Digital Disruption Changes Everything — Unless It Doesn't

                      I'm going to tell you a story of opportunity. I will warn you in advance that it paints the art of the possible, but ultimately it's a cautionary tale.  I have a 17-year-old son....

                      • For Chief Information Officer Professionals

                        Blog:Google Gears And Converse All-Stars

                        by Rob Koplowitz. One of the great joys I have in working for Forrester is the opportunity to collaborate with my colleague Oliver Young on the future of Web 2.0. Oliver and I bring very different...

                        • For Chief Information Officer Professionals

                          Blog:Is Salesforce.com The Key To The Cloud Kingdom?

                          By Rob Koplowitz Today Google and Salesforce.com announced another step in their ongoing flirtatious relationship. Salesforce.com will now bundle Google business applications into its on-line CRM...

                          • For Chief Information Officer Professionals

                            Blog:Can Salesforce Help Google Storm The Microsoft Fortress?

                            by Rob Koplowitz. Imagine two gigantic mountains of money. On top of each sits a warrior that wants nothing more than to be sitting on a pile of money twice the size. One warrior, we'll call him...

                            • For Chief Information Officer Professionals

                              Blog:Collaboration Will Become More People-Centric In 2011 And Will Challenge C&C Pros

                              For a number of years now, Forrester has used the following definition for Web 2.0: A set of technologies and applications that enable efficient interaction among people, content and data in support...

                              • For Chief Information Officer Professionals

                                Blog:Billy Joe Armstrong, Social Computing and Converse All-Stars

                                by Rob Koplowitz. Not long ago I was spending a sunny Saturday afternoon watching my son play soccer. Among the group of soccer parents gathered on the sidelines that day was Billy Joe Armstrong of...

                                • For Chief Information Officer Professionals

                                  Blog:Microsoft Goes Hostile, Looks To Buy Yahoo! And Yes It Impacts You

                                  By Kyle McNabb and Rob Koplowitz This morning Microsoft announced a $44.6b bid to acquire Yahoo! Driven largely to bolster Microsoft’s search and advertising business in order to better compete...

                                  • For Chief Information Officer Professionals

                                    Blog:Jump Start Your Enterprise Social Efforts With A Jam

                                    So, your organization needs to get social. We all get the benefits. More interactions among more knowledge workers with more frictionless access to more content equals a perfect environment for...

                                    • For Chief Information Officer Professionals

                                      Blog:Social means business

                                      by Rob Koplowitz Last week at the Enterprise 2.0 Conference we found more evidence of the changing nature of enterprise collaboration. Both customers and vendors provided evidence that social...

                                      • For Chief Information Officer Professionals

                                        Blog:The Information Workplace Gets Social

                                        "Super, then you'll have plenty to talk about!"...

                                        • For Chief Information Officer Professionals

                                          Blog:Is There a Role For Pre-moderation In Internal Social Networks?

                                          "Well, as of this moment, they're on double-secret probation!" Dean Wormer, Faber College Recently I have had a number of conversations regarding the role of pre-moderation of internal social...

                                          • For Chief Information Officer Professionals

                                            Blog:Google Changes the Productivity Landscape

                                            by Rob Koplowitz. I have a confession to make. I really can’t tell the difference between Office 2000, Office XP and Office 2003. I have had all three installed on various computers in my home...

                                            • For Chief Information Officer Professionals

                                              Blog:Novell Pulse Lookin' Cool with Google Wave

                                                by Rob Koplowitz Novell collaboration has been in the process of an extreme makeover for a while now. It started with the acquisition and subsequest integration  of SiteScape. It...

                                              • For Chief Information Officer Professionals

                                                Blog:Why Tibbr Matters

                                                Sorry, this will be a quick one so I don't have time to build in an Animal House reference. I've been following all of the "expert" commentary on Twitter about Tibco's Tibbr announcement....

                                                • For Chief Information Officer Professionals

                                                  Blog:Cisco Acquires Jabber - Can They Recast Collaboration?

                                                  By Rob Koplowitz Today, Cisco announced their intention to acquire Jabber, a major player in enterprise instant messaging. On the heals of Cisco's acquisition of PostPath for email, it's...

                                                  • For Chief Information Officer Professionals

                                                    Blog:Microsoft Turns The Battleship In Pirate-Infested Waters

                                                    For a long time Microsoft ruled the knowledge worker part of the IT seas with impunity. They have fended off attacks from the expected folks like IBM and Oracle rather handily. Then the...