Rob Koplowitz

Vice President, Principal Analyst serving CIOs

Rob serves CIO Professionals with research in the areas of information workplace and collaboration strategy. Rob delivers strategic guidance, helping enterprises define enterprise solutions that drive efficiency and competitive differentiation. His current research focuses on core elements of collaboration strategy, including collaboration platforms, workspaces, and enterprise social strategy.

Previous Work Experience

Rob comes to Forrester with many years of experience in enterprise software consulting, product marketing, product management, and strategy. Most recently, he was director of product management at Microsoft, where he played a strategic role with Duet, a joint initiative brought to market with SAP. Prior to Microsoft, Rob was a senior director of product marketing at Oracle Corporation, where he focused on Oracle's content, collaboration, portal, and business intelligence offerings. He also spent fifteen years in consulting working for Lotus/IBM and other global software services firms with a focus on corporate collaboration.

Education

Rob holds a B.A. in economics from the University of California, Davis.

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198 results in Reports

  • Telecommunications Services
  • For Marketing Leadership Professionals

    Report:Forrester Research Pay TV Forecast, 2013 To 2018 (US)

    ForecastView Spreadsheet

    TV households by subscription service, including cable, satellite, telco, and free/online TV as well as DVR households by service. Also includes online pay TV households that pay for an online TV...

    • Downloads: 3
  • For Analyst Relations Professionals

    Report:Case Study: Tuning In To Neustar's Briefing Performance Program

    The Role Of Active Hosts In Briefing Success

    Neustar has dramatically increased the level of analyst acceptances of briefing requests, the coverage it gains from those briefings, and the willingness of analysts to offer help in the form of...

    • Downloads: 194
  • For CIO Professionals

    Report:Prepare For The Connected Enterprise Now

    Insights From The Forrsights Networks And Telecommunications Survey, Q1 2012

    The connected enterprise is becoming a reality. Businesses require access to the best market information regarding customer demand, supplier options, transport and logistics, and sales patterns. They...

    • Downloads: 944
  • For Sourcing & Vendor Management Professionals

    Report:Accelerate Your Videoconferencing Strategy With Managed Services

    IT departments tasked with managing their firm's video estate face rising levels of complexity with the emergence of high-end telepresence solutions. Business stakeholders are demanding support for...

    • Downloads: 479
  • For Customer Experience Professionals

    Report:Next In Tech: Indoor Positioning

    Indoor Venues Are The Next Frontier For Location-Based Services

    Location is a cornerstone of mobile experiences and enables some of the most widely used mobile apps, such as Foursquare and Yelp. Location has also become a new battleground as Apple, Google, and...

    • Downloads: 723
  • For CIO Professionals

    Report:SharePoint Adoption: Content And Collaboration Is Just The Start

    Driving A SharePoint-Based Information Workplace Will Challenge C&C Pros

    Microsoft SharePoint is poised for broader adoption as an Information Workplace platform. While most use it for content and collaboration (C&C) needs today, the platform's broad, integrated...

    • Downloads: 1491
  • For CIO Professionals

    Report:Mapping The Connected World

    Software Control Of The Physical World Will Change Your Business

    A technology revolution is brewing that uses sensors, networks, and analytics software to connect physical objects and infrastructure to computing systems, providing an unprecedented view into the...

    • Downloads: 968
  • For CIO Professionals

    Report:Telcos Without Networks

    Network Sharing And Outsourcing Is In Many Telcos' Future

    Network infrastructure has long been the telco business's cash cow. In recent years, this cow has suffered from a poor diet as the result of pricing pressure, network overloads, and nontelco...

    • Downloads: 819
  • For eBusiness & Channel Strategy Professionals

    Report:Mobile Technologies That Drive Sales

    Tools And Technology: The Mobile eBusiness Playbook

    New phone features and capabilities are cropping up seemingly by the day. At the same time, this fast-paced change is dramatically affecting how eBusiness professionals interact with their teams and...

    • Downloads: 1580
  • For eBusiness & Channel Strategy Professionals

    Report:2013 UK Mobile Banking Functionality Rankings

    Forrester Evaluates Mobile Banking At The Four Largest UK Banks

    With customer expectations rising and substantial business at stake, digital banking strategy teams know they must keep improving their mobile services. This is one of three reports that detail the...

    • Downloads: 367
  • For Enterprise Architecture Professionals

    Report:Focus On Customer Value To Grow Organizational Maturity

    Most organizations aspire to implement outside-in, customer-focused, cross-functional processes that transform the culture of their organization and set it on the path toward continuous improvement....

    • Downloads: 286
  • For Sourcing & Vendor Management Professionals

    Report:Predictions 2014: Enterprise Telecoms And Mobility Services Sourcing

    Overlapping Trends Will Shape T&M Sourcing

    Mobility, moving more productivity and business applications to the cloud, and next-generation networks will be key telecommunications and mobility (T&M) trends in 2014. This report discusses...

    • Downloads: 386
  • For CIO Professionals

    Report:Business Process Initiatives Focus On Customer Experience And Cost Reduction

    These data charts are based on the Q2 2011 Global Forrester/IQPC Business Process Maturity Online Survey.

    • Downloads: 59
  • For Sourcing & Vendor Management Professionals

    Report:Managed Mobile Workplace Services In Europe

    IT And Network Players Go Head To Head

    Mobile workplace services will be a cornerstone for mobile productivity and employee satisfaction for years to come. European CIO organizations are aware of the need for a strategic approach to this...

    • Downloads: 202
  • For CIO Professionals

    Report:Market Overview: Hosted Collaboration Services Providers

    Alternatives To Google Apps And Microsoft Office 365 Emerge

    Sixty-five percent of IT leaders Forrester recently surveyed said they are interested in or already using software-as-a-service (SaaS) for some portion of their collaboration technology portfolio....

    • Downloads: 417
  • For CIO Professionals

    Report:Africa's ICT Forecast Looks Increasingly Cloudy

    Understanding The Cloud Computing Opportunities In Africa

    After years of stagnant enterprise spending on information and communications technology (ICT), Africa is gearing up for a new period of growth. As political stability across the continent gradually...

    • Downloads: 466
  • For eBusiness & Channel Strategy Professionals

    Report:The Impact Of Beacons In Retail

    Vendors Forge Partnerships While Retailers Deploy Pilots

    Retail organizations today are rapidly deploying beacon pilots based on Bluetooth low energy (BLE). While this indoor location technology offers the ability to identify a unique shopper within the...

    • Downloads: 191
  • For Infrastructure & Operations Professionals

    Report:China Tech Market Outlook: 2012 To 2013

    The Big Dragon's IT Spending Will Slow Down In 2012

    The European debt crisis has gradually begun to affect China, slowing economic growth in the country in the first half of 2012. To reflect this, we've revised our China tech market forecast and...

    • Downloads: 348
  • For Infrastructure & Operations Professionals

    Report:How To Connect Your Mobile Workforce To Cloud-Based Email

    Interest in cloud-based email is mounting as pressures for IT infrastructure and operations professionals (I&O) to manage and secure smartphones and tablets for an increasingly mobile workforce are...

    • Downloads: 394
  • For CIO Professionals

    Report:The Future Of Over-The-Top Services

    As Carriers Move To Embrace OTT, Enterprises Will Benefit

    Over the top (OTT), the network-agnostic delivery of digital services, marks an important shift in the delivery and consumption of information and communications technology (ICT) services. OTT breaks...

    • Downloads: 740
  • For Marketing Leadership Professionals

    Report:Brief: The Opportunities And Challenges Of Beacon Marketing

    No Matter How Promising The Technology Is, Be Wary Of The Hype

    Marketers at retail companies were the first to test beacons and implement in-store marketing, but now marketers in other industries, including fast-moving consumer goods, travel and hospitality, and...

    • Downloads: 163
  • For Marketing Leadership Professionals

    Report:Global PC And Broadband Penetration

    A Technographics® Global Overview Document

    The global online population has more than doubled since 2005, but not all countries have reached saturated levels of online penetration. While the majority of consumers in the US, Europe, and...

    • Downloads: 370
  • For CIO Professionals

    Report:A Better But Still Subpar Global Tech Market In 2014 And 2015

    Software Buying In The US And Other Tech Twelve Countries Will Drive 5.5% Local Currency Tech Growth In 2014

    The good news for CIOs is that improving economies in the US and elsewhere will generate cash flow to support the purchases of the new mobile, cloud, and smart technologies that are transforming...

    • Downloads: 612
  • For Infrastructure & Operations Professionals

    Report:Telecom Expense Management Vendor Selection Tool, Q3 2011

    This is Part 2 of 2 in the TEM Vendor Overview Series

    The ability to support and secure multiple device endpoints per user escalates to the point where mobile device management will be a required service within the TEM offering. Look for vendor...

    • Downloads: 47
  • For Customer Insights Professionals

    Report:Forrester Research Online Access Forecast — Broadband, 2012 To 2017 (EU-7)

    ForecastView Spreadsheet

    Online households and broadband households by access platform (DSL, cable, and fiber) for the EU-7 countries of France, Germany, Italy, the Netherlands, Spain, Sweden, and the UK. Includes...

    • Downloads: 4