SAP

An acronym for Systems, Applications, and Products, SAP (NYSE: SAP) is a global source for enterprise application software, providing software for ERP and CRM management and support plus business tools for data management, mobile infrastructure, and business intelligence. Based in Walldorf, Germany.

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  • Shar VanBoskirk
  • Past 12 months
  • For Marketing Leadership Professionals

    Blog:Epsilon Emphasizes Email Product (At Last!)

      I had breakfast a week ago with Taleen Ghazarian, the VP of Strategy and Planning and Bob Zurek the new SVP of Products from Epsilon.  The meeting was to re-introduce me to...

    • For Marketing Leadership Professionals

      Blog:Kicking Off Forrester's Search Marketing Wave(s)

      I’m doing it.  Waving three vendor categories at the same time.  And I can’t wait (seriously, no satire intended.) For those of you less familiar, Forrester’s Waves are...

      • For Marketing Leadership Professionals

        Blog:Marissa Mayer Doesn't Fit Yahoo!'s Needs

        Yahoo! announced tonight that Google's Marissa Mayer would take over tomorrow as Yahoo!'s CEO and President.  Obviously Mayer has long experience in the space and brings good competitive...

         
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