Forrester

For CIO Professionals

Report:The Forrester Wave™: Smart Process Applications, Q2 2013

The 12 Smart Process App Vendors That Matter Most Today And How They Stack Up

Smart process applications are a new and emerging category of applications designed to help CIOs and their firms improve the effectiveness of their human-centric business activities. But finding the...

• Downloads: 212
• Comments: 1
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For Marketing Leadership Professionals

Report:The Forrester Wave™: Social Relationship Platforms, Q2 2013

The Eight Providers That Matter Most And How They Stack Up

In Forrester's 49-criteria evaluation of social relationship platform (SRP) vendors, we identified the eight most significant vendors — Adobe, Hearsay Social, salesforce.com's Buddy Media,...

• Downloads: 357

For Application Development & Delivery Professionals

Report:TechRadar™ For AD&D Pros: The Extended CRM Technology Ecosystem, Q1 2013

Landscape: The CRM Playbook

Locking in customer loyalty through deeper engagement and differentiated experiences will continue to be critical priorities for organizations in all sectors in the decade ahead, but navigating the...

• Downloads: 443
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For Application Development & Delivery Professionals

Report:Choose The Right Customer Service Solution For Your Business

Tools And Technology: The Contact Centers For Customer Service Playbook

Delivering a differentiated customer experience requires that you have the right technologies, business processes, and empowered organizational structures to support your organization's customer...

• Downloads: 346
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For Application Development & Delivery Professionals

Report:Choose The Right CRM Solutions For Your Organization

Tools And Technology: The CRM Playbook

Traversing the customer relationship management (CRM) technology landscape is challenging — particularly due to the rise of social computing, the increasing adoption of software-as-a-service...

• Downloads: 564

For Application Development & Delivery Professionals

Report:The Forrester Wave™: Enterprise Cloud Databases, Q4 2012

Four Leaders And Four Strong Performers Compete For A Share Of The Enterprise Cloud Database Market

Cloud database offerings represent a new space within the broader data management platform market, providing enterprises with an abstracted option to support Agile development and new social, mobile,...

• Downloads: 660
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For CIO Professionals

Report:The Forrester Wave™: Cloud Strategies Of Online Collaboration Software Vendors, Q3 2012

In Forrester's 38-criteria evaluation of the cloud strategies of online collaboration software vendors, we identified eight significant collaboration services providers — Box, Cisco Systems,...

• Downloads: 917
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For Application Development & Delivery Professionals

Report:The Forrester Wave™: CRM Suite Customer Service Solutions, Q3 2012

How The Top 18 Solutions Stack Up

During the past five years, the customer service capabilities of customer relationship management (CRM) suite solutions have greatly matured as vendors have focused on solidifying the foundational...

• Downloads: 1367
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For Application Development & Delivery Professionals

Report:The Forrester Wave™: CRM Suites For Midsize Organizations, Q3 2012

The 18 Providers That Matter Most And How They Stack Up

During the past five years, the customer relationship management (CRM) solutions market has experienced considerable growth and turmoil, including significant vendor consolidation and a rapid rise in...

• Downloads: 1076

For Application Development & Delivery Professionals

Report:The Forrester Wave™: CRM Suites For Large Organizations, Q3 2012

The 17 Solutions That Matter Most And How They Stack Up

During the past five years, the customer relationship management (CRM) solutions market has experienced considerable growth and turmoil, including significant vendor consolidation and a rapid rise in...

• Downloads: 1342
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For Application Development & Delivery Professionals

Report:New Productivity Platforms: Our Interactive Vendor Profiles

A Companion Tool For The New Productivity Platforms

A wide range of vendors offer new productivity platforms, and they rely on several major strategies to speed development, deployment, and evolution of applications. Some of these platforms are best...

• Downloads: 28

For Marketing Leadership Professionals

Report:Market Overview: 2011 Social Media Platforms For B2B Tech Marketing

Despite A Dynamic Landscape And Confusing Buzzwords, B2B Tech Marketers Can Select The Platforms That Best Meet Their Needs

The large and diverse ecosystem of social media platform technologies is undergoing rapid change. As customer needs and technologies evolve, suppliers are feverishly consolidating, integrating, and...

• Downloads: 1323

For Sourcing & Vendor Management Professionals

Report:SaaS Vendor Management Tools Gain Relevance

New Solutions Help Sourcing Professionals Understand The Full Value Of SaaS

With software-as-a-service (SaaS) spend on the rise and firms expanding SaaS usage across broader populations of users, many Forrester clients say they are centralizing procurement and vendor...

• Downloads: 416

For CIO Professionals

Report:The Forrester Wave™: Mobile Collaboration, Q3 2011

Mobile collaboration means putting collaboration workloads onto all-important smartphones and tablets, then delivering a great user experience anywhere, anytime, on any device. This is a high bar to...

• Downloads: 2364

For Security & Risk Professionals

Report:The "Venn" Of Federated Identity

Portable Identity Gives New Options To Companies, Consumers, And Clouds

Fast-moving cloud and consumer identity trends are driving shifts in how IT professionals control user access and provide personalized service to networked applications. As IT professionals move to...

• Downloads: 963
• Comments: 1

For Application Development & Delivery Professionals

Report:The Forrester Wave™: Platform-As-A-Service For Vendor Strategy Professionals, Q2 2011

Identifying The Best Partner Choices For ISVs And Service Providers

Platform-as-a-service (PaaS) offerings represent a critical space within the broader cloud ecosystem, as they provide the linkage between application platforms and underlying cloud infrastructures....

• Downloads: 1628

For Sales Enablement Professionals

Report:The 15 Rules For Cracking The SMB Market

New SMB Realities Require New Go-To-Market Approaches

As big as the small and medium-size business (SMB) market is, both in terms of sheer numbers and IT spend, only a handful of tech vendors have penetrated it with what can be deemed success. Based on...

• Downloads: 1501

For Sourcing & Vendor Management Professionals

Report:The Forrester Wave™: Salesforce.com Implementation, Q2 2011

In A Rapidly Changing Market, Forrester Sees Increasing Vendor Differentiation

To help clients with complex, enterprisewide salesforce.com initiatives, Forrester recently evaluated the offerings of 11 leading service providers. In this 46-criteria evaluation of salesforce.com...

• Downloads: 1550

For Application Development & Delivery Professionals

Report:CRM Solutions For The Retail And Wholesale Trade

Solutions To Support Key Customer-Facing Business Processes

Forrester reviewed 24 CRM suite solutions to understand their strengths and weaknesses in supporting 10 key cross-functional processes in the retail and wholesale trade: 1) trade promotion; 2)...

• Downloads: 1137

For Sourcing & Vendor Management Professionals

Report:The SaaS Market Hits Mainstream: Adoption Highlights 2011

Forrester recently surveyed more than 1,000 firms across North America and Europe to better understand software-as-a-service (SaaS) adoption and the business drivers for SaaS usage. We found that...

• Downloads: 1050

For Application Development & Delivery Professionals

Report:Augment DevOps With NoOps

DevOps Is Good, But Cloud Computing Will Usher In NoOps

Development + operations = DevOps. DevOps denotes better communication and collaboration between application development professionals and infrastructure and operations (I&O) professionals. DevOps...

• Downloads: 561

For Application Development & Delivery Professionals

Report:Cloud Computing Brings Demand For Elastic Application Platforms

EAPs Ease Delivery Of Elastic Apps, Smoothing A Path To Cloud's Benefits

Promises that cloud computing can save money and reduce time-to-market by automatically scaling applications (either up or down) oversimplify what it takes to develop application architectures to...

• Downloads: 1177

For Application Development & Delivery Professionals

Report:Are You Ready To Transform Your PMO?

Tackling Today's Challenges To Prepare For Tomorrow

As the economy continues to recover, firms are looking at how to prepare for growth while maintaining a lean approach. Because of this, project management offices (PMOs) are continually evolving...

• Downloads: 1278

For Sales Enablement Professionals

Report:Marketing IT Services To SMBs

Assessments, Audits, And Strategy Consulting Drive Technology Adoption

Customer spending on IT services will grow dramatically over the next five years, and that includes small and medium-size businesses (SMBs), particularly medium-size businesses. As SMBs' IT spending...

• Downloads: 862

For Marketing Leadership Professionals

Report:Automation Helps Marketers Scale Organic Search

Marketers can now use standalone technologies to automate the SEO audits, prioritize SEO tactics, and measure results — efforts that have been available primarily through services engagements...

• Downloads: 485