About Forrester
Forrester Research, Inc. is an independent research company that provides pragmatic and forward-thinking advice to global leaders in business and technology.

Sanchit serves Vendor Strategy Professionals by tracking the IT software markets across key geographies like Asia Pacific, the Middle East, and Africa. He focuses on disruptive technologies like virtualization, cloud computing, and business intelligence. He leads research projects predicting future vendor strategies, product positioning, and enterprise requirements.
Sanchit came to Forrester through its acquisition of Springboard Research. Prior to Springboard, he worked in research and marketing positions at Next, acefieldwork, and Bose.
Sanchit received a degree in economics from Delhi University. He also holds two master's degrees, in marketing and international marketing management, from the University of Leeds.
Serious Games Let Players Try Out Radically New Strategies
For many organizations, the first time they consider using a serious game is when they conclude that familiar methods are not up to the task. The normal rules of the game may not be enough to deal...
Software-As-A-Service Still Growing, Taking Over In More Areas Of Technology
As software-as-a-service (SaaS) becomes increasingly important to firms' application strategies, sourcing and vendor management (SVM) professionals are taking ownership of the research, purchasing,...
Policy And Procedures: The Workforce Enablement Playbook
This report outlines Forrester's solution for IT infrastructure and operations (I&O) professionals solving workforce computing challenges. This report is designed to help you redefine your workforce...


Forrester's Convenience Quotient Weighs The Benefits And Drawbacks Of Tools To Predict What Technologies Employees Will Use
An Empowered Report: Sizing The Opportunity As Individuals Embrace New Services For Managing Their Work And Personal Digital Lives
The personal computing experience for individuals is broken, ruptured by the fragmentation of personal information across PCs and mobile devices and the scattering of content across a multitude of...
Upgrading Microsoft Office can prove daunting, especially for firms still on Microsoft Office 2003 or previous versions. Although Windows 7 upgrades and hardware refreshes will accelerate the...
Forrester's Forrsights Workforce Employee Survey, Q3 2010, was fielded to 5,519 technology end users located in Canada, France, Germany, the UK, and the US from SMB and enterprise companies with 20...
This document provides an overview of IT services within the ASEAN countries of Singapore, Malaysia, Philippines, Thailand, Indonesia, and Vietnam for vendor strategists. The report discusses market...
They Will Grow Twice As Fast As The Enterprise Application Market
Smart process apps are a new category of application software designed to support business activities that are people-intensive, highly variable, loosely structured, and subject to frequent change....

Businesses Now Have More Options To Drive Competitive Differentiation In China
China has entered a new phase of economic development, driven by government focus on expanding the domestic market. This transition will have a significant impact on private and public organizations...
Office Alternatives Haven't Yet Earned Their Name
Content and collaboration (C&C) pros show lots of interest in Microsoft Office competitors as a way to cut license costs. They run trials of Google Apps and Open Office derivatives by IBM Lotus and...
Why The Validation Process Is Critical To Product Strategy Success
"Ideate" is the first stage in the product development cycle; it's a time when product strategists gather ideas for new and innovative products and services. Before moving on to subsequent phases,...

Inquiry after reading Forrester's August 14, 2009, "Case Study: ACT! By Sage Uses Social Media To Transform The Customer Experience" report. How are companies using unstructured data like call center...
Future Look: The Social Business And Collaboration Playbook
Free access to and sharing of ideas is the hallmark of the digital age. Today, your customers, partners, and employees can share information to form opinions that can affect your business and, on a...
To give your search program momentum, you must show how an investment in search technology helps the organization's bottom line. One-size-fits-all enterprise search deployments are often too diffuse...
Giving Employees Choice As To When And Where They Work Helps Recruiting, Retention, Team Work, And Sustainability Efforts
In 2009, State Street, a Boston-based financial services firm, created its Flex Work Program to recruit and retain top talent. Why? State Street's leaders felt that finding and holding on to these...
What are the main banking CIO challenges and priorities for 2011 and beyond?
Effective vertical strategies are becoming more critical for tech vendors as they try to address the core business problems — not just the pure technical problems — of their customers....
This document provides market size estimates for 2010 in Australia and New Zealand, including vendor rankings and activities, forecasts, and market trends for vendor strategists. The report is based...
SVM Worries About Impact On Revenue Commitments And Discount Eligibility For Corporate-Liable Users — Don't!
This report answers three questions about enterprise mobile bring-your-own-device (BYOD) practices: 1) what the major trends are regarding BYOD adoption; 2) how firms are managing their BYOD programs...

Content and collaboration professionals struggle to measure the success of search functionality on publicly facing websites and intranets. They mine through diverse data to answer questions like:...
Enterprise Benchmark Considerations For Budgets, Challenges, And Planning
Risk professionals are shifting from a series of siloed efforts and turning their attention to more holistic information archiving and governance (IAG) programs. Our survey data shows that...
