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Forrester Research, Inc. is an independent research company that provides pragmatic and forward-thinking advice to global leaders in business and technology.
Last week, we had the opportunity to have a conversation with one of the world’s, and certainly Canada’s, largest premier coalition loyalty programs, the AIR MILES Reward Program. It has...
Ten years ago, Forrester published some research with the slightly awkward title of ‘New Payment Systems’ Survival Guide’. One of our findings was that many successful new payment...
Mobile has gotten a lot of attention at banks recently. In fact, other teams in a firm’s organization are starting to feel like Jan Brady, the voices in their heads chanting “Mobile...

Citi Moves To The Top With Added Functionality And A New Look
Digital banking teams want to know where they stack up against competitors when it comes to their secure websites and other digital features — everything from mobile functionality to customer...

Boost Customer Relationships Through Mobile Services
eBusiness and channel strategy professionals are faced with the challenge of an ever more connected consumer. Yet only recently have they begun to set mobile strategies in place. The mobile eBusiness...
Late last year, Forrester reviewed and ranked the secure websites of the 12 largest retail banks in the US and Canada. The full reports can be found here (US) and here (Canada). Overall, banks'...
Tools And Technology: The Agile Commerce Playbook
The way we think of eBusiness technology has fundamentally changed. We are no longer selecting a set of platforms and technologies to launch a site; we are now selecting technologies that can support...
Banks get a bad rap for not being innovative enough. But at least one provider is proving the haters wrong: Early this year, U.S. Bank launched Mobile Photo Bill Pay, a feature that lets mobile...
You may have noticed that over the last several months, Forrester analysts have been writing “playbooks,” which are holistic overviews of various aspects of our respective coverage areas....
There are several things that caught my attention about this article - 1) The iPhone displayed as part of the overall cover story photo. The service doesn't work without a mobile...
Maps are only growing in importance as they become the primary portal on mobile phones for a growing list of information and services. As Apple showed us last year, it's critical to own maps -...
As always, an excellent fact-based analysis of the current environment.
A few weeks ago, the four largest Dutch banks revealed that the number of app users had doubled again in the past year. Dutch mobile phone users are checking their current balance twice as often...
About two weeks ago I had the opportunity to go to Shanghai for Forrester’s first event in China, “Winning the Dynamic Digital Consumer in China”. (To read all about it check out...
The SF 49ers will soon have a new stadium in Santa Clara, CA. This May 30th article from the SF Examiner describes the new stadium as "entirely cashless and ticketless." The assumption is that "......
Our Annual Benchmark Of eBusiness Team Sizes And Job Functions
In our annual organizational and staffing survey of eBusiness and channel strategy professionals, we find yet again that although eBusiness team sizes are growing, eBusiness professionals feel that...

Strategic Plan: The Retail eCommerce Playbook
One of the questions that organizations launching an eCommerce operation commonly ask is, "Are there common elements behind success?" With a decade of retail eCommerce behind us, we can see that...

Image source: Universal Pictures At Finovate Europe in London, the leading event on innovation in financial services, I met a strange banker. He claimed to be from the year 1993 and had...
where do you find the actual playbook? endnote 3 link brings you directly back to this report?3.Please refer back to the online document to see the associated reports in the playbook. See the...
If you're an eCommerce technology decision-maker, we would love your help with our annual eBusiness technology investment panel survey. The survey is built to help eBusiness & Channel Strategy...
Benchmarks: The Retail eCommerce Playbook
This is the second of two reports that detail the findings from "The State Of Retailing Online, 2011," a Shop.org research survey conducted by Forrester Research. Specific topics covered in this...

Firms Continue To Enhance Core Functionality But Lack New Digital Banking Features
This report details how the secure websites of the six largest retail banks in Canada stack up against each other across six categories and 66 individual criteria measuring the banks' online...
Forrester has partnered with Canada Post and Shop.ca to evaluate the changing trends in online retail in Canada. On paper, the Canadian online retail market has been going through a renaissance,...
Forrester conducted an online survey fielded in March 2013 of 5,504 Canadian individuals ages 18 to 88. For results based on a randomly chosen sample of this size (N = 5,504), there is 95% confidence...