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Forrester Research, Inc. is an independent research company that provides pragmatic and forward-thinking advice to global leaders in business and technology.
How Online Retail In India Is Evolving Differently From Other Major Markets
India's eCommerce market is at an early stage but is expected to see huge growth over the next four to five years. Over the past 12 months, venture capitalists have invested heavily in India's...
How US Online Retailers Can Extend Their Offerings To Consumers Abroad
Given that online retail growth rates remain higher outside the United States than within, eBusiness executives are increasingly looking to tap into online buyers in other markets. The lowest-cost...
European eBusiness Executives Must Embrace A Multi-Touchpoint Reality
European retail eBusiness executives face a time of unprecedented change. The range of touchpoints that customers use to discover, explore, buy, and re-engage with brands is growing by the day. New...

How US Online Retailers Can Extend Their Offerings To Consumers Abroad
Forrester conducted an online survey fielded in November 2010 of 7,728 US individuals ages 18 to 88. For results based on a randomly chosen sample of this size (N = 7,728), there is 95% confidence...