Forrester

For Customer Insights Professionals

Report:Personal Identity Management Success Starts With Customer Understanding

With the increase in high-profile data breaches and the recent Federal Trade Commission (FTC) settlements that hold Facebook, Google, and Twitter accountable to strict privacy audit guidelines,...

• Downloads: 357
• Rating:

For Customer Insights Professionals

Report:Making Sense Of A Fractured Consumer Data Ecosystem

Landscape: The Personal Identity Management Playbook

Although widespread adoption of personal identity management (PIDM) remains a few years away, the ecosystem of data lockers and authorization managers is already rapidly evolving. Firms ranging from...

• Downloads: 299
• Rating:

For Customer Insights Professionals

Report:Prepare For A World Of Consumer-Managed Data

Executive Overview: The Personal Identity Management Playbook

Amid the talk of big data and personal clouds, another important trend is emerging: Consumers are increasingly aware of the data they create as they move about the Web and engage with businesses and...

• Downloads: 225

For Customer Insights Professionals

Report:How Dirty Is Your Data?

Strategic Plan: The Personal Identity Management Playbook

As personal identity management (PIDM) begins to take shape, companies must think about their customer intelligence (CI) practices differently. Today's data governance policies — the rules that...

• Downloads: 393
• Comments: 2
• Rating:

For Customer Insights Professionals

Report:Personal Identity Management

Preparing For A World Of Consumer-Managed Data

Consumers are leaving an exponentially growing digital footprint across channels and media, and they are awakening to the fact that marketers use this data for financial gain. This, combined with...

• Downloads: 708

For Customer Insights Professionals

Report:Building Data Stewardship Is A New Customer Intelligence Imperative

Organization: The Personal Identity Management Playbook

In anticipation of the increasing adoption of personal identity management (PIDM) tools and services, customer intelligence (CI) leaders will be held increasingly accountable for their organizations'...

• Downloads: 193
• Rating: