Why Read This
This document focuses on key trends and dynamics in the Australia and New Zealand (ANZ) software-as-a-service (SaaS) market and includes enterprise SaaS market data and growth forecasts, as well as demand drivers and inhibitors for ANZ organizations for vendor strategists. Despite a challenging economic climate, the SaaS market continued to grow in 2009. Specifically, SaaS adoption, familiarity, usage, and barriers to SaaS are all discussed.
Tags: Corporate Strategy, Decision Making, Distribution Channels - ISVs, OEMs, & VARs, IT Services, IT Spending Forecasts, Outsourcing, Software-as-a-Service (SaaS), Sourcing & Procurement, Sourcing Strategy & Execution, Tech Sector Economics, Technology Adoption Data, Technology Product Strategies