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Stephanie Balaouras

Vice President, Research Director serving Security & Risk PROFESSIONALS

Stephanie serves Security & Risk Professionals. She leads a team of analysts who provide research and advisory services on topics like IT security frameworks; governance, risk, and compliance (GRC); identity and access management (IAM); application security; data security; and IT infrastructure security. She also provides Forrester's coverage of specific risk topics including business continuity (BC), IT continuity/disaster recovery (DR), and backup and recovery.

Previous Work Experience

Stephanie has more than 12 years of experience in BC/DR, backup and recovery, and information storage industries. Prior to joining the security and risk team, Stephanie was a principal analyst on Forrester's infrastructure and operations team, where she was instrumental in the development of Forrester's research and offerings in continuity, availability, and information storage and protection. Prior to joining Forrester, Stephanie was a senior analyst with Yankee Group, where she provided insight on technology trends to key system, storage, and information protection vendors and consultative advice on strategic and tactical initiatives. Before Yankee Group, Stephanie worked at EMC, first as a technical architect and then as a senior education and productivity consultant. As a technical architect, she articulated EMC's value to partners and customers and designed solutions to meet customer and new market opportunities. As an education and productivity consultant, she managed and supported complex technical training programs for business and practice managers in EMC's Technology Solutions Group. Prior to EMC, Stephanie worked at Accenture as a consultant, focusing on the implementation of business applications (SAP, PeopleSoft) for global businesses.


Education

Stephanie holds a bachelor's degree in business administration and finance and investments from Babson College.

 

Research Coverage:

Apple, Backup & Recovery, CSC, Data Protection, Deloitte, Google, Hewlett-Packard, IBM, Research In Motion, Security, Risk and Compliance, Storage, Wipro

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16 results in Everything

  • Marketing Automation
  • CMO

  • For CMO Professionals

    Tool:Forrester's Marketing Automation Maturity Model

    Jeff ErnstOctober 07, 2010

  • For CMO Professionals

    Report:Emerging Technologies B2B CMOs Should Watch In 2011

    Jeff ErnstFebruary 08, 2011

    Business-to-business (B2B) CMOs need to keep their eyes on emerging technologies that have the potential to improve customer engagement. Some of the most promising tools are not yet receiving a lot...

    • Downloads: 689

  • For CMO Professionals

    Report:Marketing And IT Must Align For Business Success

    Mastering The Customer Data Flow Requires Marketing And IT To Join Forces

    Luca S. PaderniJuly 27, 2011

    Today's marketing organization must use technology to deliver compelling brand experiences and drive business growth. Today's IT organizations must tune their efforts to needs of the business. This...

    • Downloads: 516

  • For CMO Professionals

    Charts & Figures:Forrester's Marketing Automation Maturity Model

    Jeff ErnstOctober 07, 2010

  • For CMO Professionals

    Tool:The ADAPT Self-Diagnostic

    Chris StutzmanNovember 10, 2010

  • For CMO Professionals

    Tool:Forrester's Marketing Automation Maturity Scorecard

    Jeff ErnstOctober 07, 2010

  • For CMO Professionals

    Report:CMO Mandate: Adapt Or Perish

    The Five Habits Of Highly Adaptive Marketers

    Chris StutzmanNovember 10, 2010

    Three out of four CMOs plan to revamp their organizations for the digital age by the end of 2011. The reason? Their initial efforts to create digital departments and outsource digital capabilities...

    • Downloads: 1372

  • For CMO Professionals

    Report:B2B CMOs: Make Marketing Automation A Catalyst For Alignment With Sales

    Use Forrester's Marketing Automation Maturity Model To Map Your Strategy

    Jeff ErnstOctober 07, 2010

    Business-to-business (B2B) marketers use technology to aggressively push more leads into the top of the sales funnel. Businesses have changed their buying behavior, and while the capabilities of the...

    • Downloads: 870

  • For CMO Professionals

    Report:Emerging Technologies For CMOs To Watch: Q3 2012

    New Technologies Push The Boundaries Of Customer Engagement

    Jeff ErnstAugust 08, 2012

    CMOs need to keep an eye on emerging technologies that have the potential to improve customer engagement levels. This third report in our series on emerging technologies explores tools and...

    • Downloads: 742
    • Rating:

  • For CMO Professionals

    Report:Emerging Technologies CMOs Should Watch: Q3 2011

    Four Technologies For Engaging Customers With Content

    Jeff ErnstAugust 22, 2011

    CMOs need to keep an eye on emerging technologies that have the potential to drive improvements in customer engagement. This second in a series of reports on emerging technologies explores tools and...

    • Downloads: 785

  • For CMO Professionals

    Report:Forrester's IT And Marketing Partnership Readiness Model For CMOs

    Nigel Fenwick, Luca S. PaderniOctober 25, 2011

    This model allows you to assess your IT/marketing partnership readiness along the three critical dimensions of people, process, and technology. Use this model to identify strengths and weaknesses of...

    • Downloads: 40
    • Rating:

  • For CMO Professionals

    Report:Case Study: Two Approaches To Align Marketing With IT

    Luca S. PaderniMay 23, 2011

    The rapid adoption of new digital technologies by consumers is pushing marketing and IT closer together. Two companies that Forrester spoke with took very different approaches to the challenge of how...

    • Downloads: 409

  • For CMO Professionals

    Report:B2B Marketing Trends And Predictions For 2012

    Jeff ErnstFebruary 21, 2012

    Last year, B2B CMOs were challenged with increasing marketing's impact on revenue, adapting to rapidly changing buyer behaviors, and delivering exceptional customer experiences. In 2012, they will go...

    • Downloads: 1248
    • Rating:

  • For CMO Professionals

    Report:2013 B2B CMO Imperatives

    Driving Growth With Customer Insights, Marketing Automation, And Content Marketing

    Sheryl PattekJanuary 15, 2013

    Business-to-business (B2B) CMOs will have three key initiatives to execute on in 2013 in order to separate themselves from the competition in front of empowered business buyers. Marketers must work...

    • Downloads: 610
    • Rating:

  • For CMO Professionals

    Report:B2B Marketers Must Better Prepare For Marketing Automation

    Jeff ErnstApril 26, 2011

    Changing buyer behaviors require business-to-business (B2B) marketers to communicate with prospects and customers in new ways, by delivering content that is personalized to their needs, role, level...

    • Downloads: 868

  • For CMO Professionals

    Tool:Reorganizing Is A Top Priority For CMOs

    Chris StutzmanNovember 10, 2010

  • For CMO Professionals

    Report:The State Of B2B Demand Generation: Disjointed

    Jeff ErnstJune 28, 2011

    Business-to-business (B2B) marketing and sales teams perform poorly when it comes to demand generation across the board, which results in continuous tension to support goals to create qualified...

    • Downloads: 557
 
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