Forrester

For Application Development & Delivery Professionals

Report:The Forrester Wave™: Web Content Management For Digital Customer Experience, Q2 2013

Adobe Offers A Leading Combination Of Strategy And Resources

Web content management (WCM) software has evolved from a set of primarily technical tools for website management into broad products and suites that support the imaginations (and needs) of digital...

• Downloads: 563
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For Application Development & Delivery Professionals

Report:Drive Business Transformation With Digital Customer Experiences

Executive Overview: The Digital Experience Delivery Playbook

Digital customer experience has become a key business differentiator, and application development and delivery (AD&D) leaders of front-office, web, mobile, and digital development must step up to...

• Downloads: 1203
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For Customer Experience Professionals

Report:Contextualization

Delivering Relevant Experiences In The Multichannel World

Firms want to deliver the right experience to the right user at the right time and on the right device — a tricky proposition in this age of device proliferation. The splinternet — and...

• Downloads: 433
• Comments: 2
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For Application Development & Delivery Professionals

Report:It Ain't Personal; Get Up Close And Contextual

Supporting Relevant Digital Experiences In The Multichannel World

Organizations have long "personalized" their websites for customer segments. Now they need to go further, first by delivering the right experience to the right user at the right time and on the right...

• Downloads: 352
• Comments: 1
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For Application Development & Delivery Professionals

Report:Unify The Digital Experience Across Touchpoints

Vision: The Digital Experience Delivery Playbook

Today's rush to reach customers on their smartphones and tablets is just the beginning of an explosion of software-fueled digital touchpoints. Smartphones, tablets, eReaders, games, smart TV, goggles...

• Downloads: 1021
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For Application Development & Delivery Professionals

Report:Four Questions Guide Web Mobile Content Management Plans

As consumers access online content on more devices — computers, smartphones, tablets, TVs, eReaders, and even gaming consoles — managing and delivering digital content has grown...

• Downloads: 821
• Comments: 2
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For Application Development & Delivery Professionals

Report:Best Practices: Digital Asset Management

In a world with increasing numbers of rich media assets and a diverse set of distribution channels, content and collaboration (C&C) pros are taking a closer look at rich media management options....

• Downloads: 844
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For Application Development & Delivery Professionals

Report:Harnessing The Convergence Of Customer Experience Management Solutions

C&C Pros Must Define The Role Of Content In The CXM Ecosystem

A new type of solution is emerging from a variety of content management, eCommerce, and marketing technology products. To manage cross-touchpoint customer experiences, vendors like Autonomy, Adobe,...

• Downloads: 947

For Application Development & Delivery Professionals

Report:The Forrester Wave™: Web Content Management For Online Customer Experience, Q3 2011

SDL And Adobe Lead The Way To Customer Experience Management (CXM)

The web content management (WCM) market is in transition. Functionality to enable publishing to the Web — whether internally or externally — has become commoditized. Yet now, the WCM...

• Downloads: 3303
• Comments: 1
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For Application Development & Delivery Professionals

Report:The Rich Media Management Mystery

What Does Digital Asset Management Mean?

In a world with increasing amounts of rich media assets and an increasing number of distribution channels, content and collaboration (C&C) pros are taking a closer look at rich media management...

• Downloads: 669

For Enterprise Architecture Professionals

Report:Plan Your ECM Strategy For Business, Persuasive, Transactional, And Foundational Needs

Enterprises continue to struggle under increasing volumes of varying types of content. Historically, content and collaboration (C&C) professionals have taken a product-specific approach to their...

• Downloads: 983

For Application Development & Delivery Professionals

Report:Web Content Management Is Alive And Well in 2011 Thanks To Online Customer Experience

Findings From Forrester's Q1 2011 Web Content Management Survey

Forrester recently surveyed 260 content and collaboration (C&C) professionals with decision-making roles in web content management (WCM) about their WCM strategies for the coming year. Enterprises...

• Downloads: 1089

For Application Development & Delivery Professionals

Report:The Seven C's Of Web Content Management

The web content management (WCM) market is currently experiencing a significant evolution as requirements for those platforms have grown beyond just managing web content. Instead, organizations need...

• Downloads: 1444
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For Application Development & Delivery Professionals

Report:Market Overview: Rich Media Management Software

Traditional Digital Asset Management Software Morphs Into New Categories

With online channel demands increasing, many organizations are taking a fresh look at rich media management. Often, companies lack the technology and/or strategy to properly manage and distribute...

• Downloads: 675

For Enterprise Architecture Professionals

Report:Mobilize Your ECM Strategy

The staggering rate of mobile device adoption today gives content and collaboration (C&C) professionals a good reason to plan ahead for offering mobile access to enterprise content. Demand for the...

• Downloads: 575

For Enterprise Architecture Professionals

Report:All Form Solutions Are Not Created Equal

Demand For Web Self-Service And Standards Drive Market Transformation

In 2006 Forrester identified Adobe and IBM as the clear market leaders in e-forms. At the time, e-forms emerged as the critical component to replace paper, leading to the digital forms of today that...

• Downloads: 528

For Enterprise Architecture Professionals

Report:Got Content? You Need Information Architects

The inability to find content, a lack of compliance, and poor customer experiences all add up to real costs. If you care about getting the right information to the right people at the right time and...

• Downloads: 971

For Enterprise Architecture Professionals

Report:Update 2010: Topic Overview: Enterprise Content Management

Enterprise content management (ECM) continues to attract interest from organizations trying to manage the explosion of unstructured content. Enterprises want three things from ECM: to help make...

• Downloads: 3676

For Enterprise Architecture Professionals

Report:SharePoint 2010: A Viable Option For Persuasive Web Content Management?

Authoring, Metadata, And Rich Media Support Improve, But Some Persuasive Limitations Still Exist

In fall 2009, Microsoft revealed its SharePoint Server 2010 functional road map, which included Web content management (WCM) support. Traditionally, more organizations have used SharePoint for...

• Downloads: 1216

For Application Development & Delivery Professionals

Report:Web Content Management Will Weave Its Way Into More Enterprise Applications

Findings From Forrester's January 2010 Global Web Content Management Online Survey

Forrester recently surveyed 225 information and knowledge management (I&KM) professionals with Web content management (WCM) decision-making or influencer roles about their WCM strategies for the...

• Downloads: 916

Report:The Online Customer Engagement Software Ecosystem

Understand Your Options For Supporting Public-Facing Web Sites

Information and knowledge management (I&KM) professionals who support public-facing Web sites face a potpourri of product options from software vendors. Currently, persuasive content functions...

• Downloads: 1070

For Enterprise Architecture Professionals

Report:Collaboration, Search, And Compliance Drive 2010 ECM Investments

Findings From Forrester's October 2009 Global Enterprise Content Management Online Survey

Forrester recently surveyed 170 information and knowledge management (I&KM) professionals with decision-making roles in enterprise content management (ECM) about their plans for the coming year....

• Downloads: 1158

For Application Development & Delivery Professionals

Report:The Forrester Wave™: Enterprise Content Management Suites, Q4 2009

Traditional Players Continue To Lead, While Microsoft Makes Inroads

In Forrester's 70-criteria evaluation of eight enterprise content management (ECM) suite vendors, we found that IBM, Oracle, EMC, and Open Text lead due to breadth and depth of functionality and a...

• Downloads: 3629

For Application Development & Delivery Professionals

Report:The Web Content Management Maturity Model

Benchmark Your Content Management, Delivery, And Experience Capabilities

Few enterprises map out long-term strategies for the feature sets and application integration points that Web content management (WCM) offers. While organizations have mastered content management...

• Downloads: 1543

For Application Development & Delivery Professionals

Report:Five Additional Options To Consider For Web Content Management

The Web content management (WCM) market remains fragmented, with a wide range of products that manage anything from simple static Web pages to complex sites designed to maximize customer engagement....

• Downloads: 1356