Ted Schadler

Vice President, Principal Analyst serving Application Development & Delivery PROFESSIONALS

Ted serves Application Development & Delivery Professionals. He has 27 years of experience in the technology industry, focusing on the effects of disruptive technologies on people and on businesses. His current research agenda analyzes the expanding role of content and content delivery in a mobile-first, digital-always world, including the effects on web content management and digital experience delivery platforms.

Ted is the coauthor of The Mobile Mind Shift: Engineer Your Business to Win in the Mobile Moment (Groundswell Press, June 2014). Your customers now turn to their smartphones for everything. What's tomorrow's weather? Is the flight on time? Where's the nearest store, and is this product cheaper there? Whatever the question, the answer is on the phone. This Pavlovian response is the mobile mind shift — the expectation that I can get what I want, anytime, in my immediate context. Your new battleground for customers is this mobile moment — the instant in which your customer is seeking an answer. If you're there for them, they'll love you; if you're not, you'll lose their business. Both entrepreneurial companies like Dropbox and huge corporations like Nestlé are winning in that mobile moment. Are you?

Ted is also the coauthor of Empowered: Unleash Your Employees, Energize Your Customers, and Transform Your Business (Harvard Business Review Press, September 2010). Social, mobile, video, and cloud Internet services give consumers and business customers more information power than ever before. To win customer trust, companies must empower their employees to directly engage with customers using these same technologies.

Previous Work Experience

Previously, Ted analyzed the consumerization of IT and its impact on a mobile-first workforce, the future of file services in a mobile-first, cloud-enabled world, mobile collaboration tools, workforce technology adoption and use, and the rise of cognitive computing. In 2009, Ted launched Forrester's Workforce Technology Assessment, the industry's first benchmark survey of workforce technology adoption. This quantitative approach helps professionals and the teams they work with have a fact-based conversation about employees' technology adoption.

Prior to joining Forrester in April 1997, Ted was a cofounder of Phios, an MIT spinoff. Before that, Ted worked for eight years as CTO and director of engineering for a software company serving the healthcare industry. Early in his career, Ted was a singer and bass player for Crash Davenport, a successful Maryland-based rock-and-roll band.

Education

Ted has a master's degree in management from the MIT Sloan School of Management. He also holds an M.S. in computer science from the University of Maryland and a B.A. with honors in physics from Swarthmore College.

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13 results in Reports

  • Ted Schadler
  • Telecommunications Services
  • For CIO Professionals

    Report:Quick Take: Debate Internet Regulation On Market Principles: Transparency, Choice, And Freedom

    The debate over broadband regulation — why there should or shouldn't be fast lanes and slow lanes on the Internet — has spurred outrage from nongovernmental organizations like MoveOn.org;...

    • Downloads: 47
  • For Security & Risk Professionals

    Report:Charter A Mobility Council With Seven Tasks

    Stakeholder Needs: The Mobile Security Playbook

    Smartphones, tablets, and the rise of bring-your-own-device (BYOD) programs have put tremendous pressure on IT to revamp and rethink its mobile strategy: everything from procurement and development...

    • Downloads: 979
  • For CIO Professionals

    Report:How Consumerization Drives Innovation

    Your Technology And Culture Create An Environment Of Empowered Employees

    Consumerization — employees using devices, applications, and web services without permission — is a threat to the status quo and a risk to the security of the firm. But it's also a key...

    • Downloads: 977
  • For CIO Professionals

    Report:The Internet Crushes The Work/Life Boundary

    An Empowered Report: It's Time To Plot The Path To A Work Anywhere Future

    Broadband connections, mobile devices, and collaboration tools make employees productive from any location. Your employees know this already: Forrester's survey of more than 5,000 information workers...

    • Downloads: 849
  • For CIO Professionals

    Report:Collaboration Needs Will Fuel A Smartphone Surge

    The Surge Can Be Funded Through A Bring-Your-Own Smartphone Strategy

    Employees, aka consumers, are mad about smartphones, attracted by the ability to email, collaborate, and work with documents from anywhere. Fourteen percent of information workers across the US,...

    • Downloads: 979
  • For CIO Professionals

    Report:Harness The Power Of Workforce Personas

    Survey And Segment Your Workforce To Understand What They Truly Need

    For 25 years, a one-size-fits-all approach to workforce technology worked just fine, but those days are fading fast. With overall adoption levels surprisingly low on the one hand, and yet with some...

    • Downloads: 1167
  • For CIO Professionals

    Report:Smartphones And Telecommuting: Workforce Technology Adoption 2009

    Workforce Technographics®

    There is pent-up demand for smartphone support. Today, only 11% of US information workers (iWorkers) use a smartphone at work, but nearly three times that many say that they use their own mobile...

    • Downloads: 613
  • For CIO Professionals

    Report:A Day In The Life Of A US Information Worker

    A Snapshot Of US Information Worker Devices, Tools, And Activities

    This is a graphical overview of how US information workers (iWorkers) spend their time with computers, smartphones, and key productivity and collaboration tools. It is our first analysis of...

    • Downloads: 1269
  • For CIO Professionals

    Report:US Telecommuting Forecast, 2009 To 2016

    Telecommuting Will Rise To Include 43% Of US Workers By 2016

    Today, more than 34 million US adults telecommute at least occasionally. Fueled by broadband adoption, better collaboration tools, and growing management experience, the US telecommuting ranks will...

    • Downloads: 786
  • For CIO Professionals

    Report:Distributed Teams Need Real-Time Collaboration Tools

    Prioritize Tools Based On Your Team Architectures And Interaction Needs

    To get work done, distributed and B2B teams need real-time collaboration tools that replicate the power and experience of face-to-face meetings and support "pervasive" interactions. Fortunately,...

    • Downloads: 1613
  • For Marketing Leadership Professionals

    Report:The State Of Consumers And Technology: Benchmark 2008

    A Generational Analysis Of The North American Benchmark Survey

    This is a graphical analysis of Forrester's North American Technographics® Benchmark Survey, 2008. It is our annual guide to device adoption and forecasts, demographics, and technology attitudes...

    • Downloads: 3196
  • For Marketing Leadership Professionals

    Report:Technographics® Survey Highlights: North American Technographics® Consumer Technology Online Survey, Q4 2007

    This Survey Highlight reviews the key findings from the North American Technographics Consumer Technology Online Survey, Q4 2007. This survey covered questions given to US online adults regarding...

    • Downloads: 1
  • For Marketing Leadership Professionals

    Report:Survey Highlights: North American Technographics Consumer Technology Online Survey, Q1 2007

    This survey highlight data charts slide deck presents the key data points contained in our latest survey on consumers and technology: North American Technographics Consumer Technology Online Survey,...