For Customer Experience Professionals

The Customer Experience Index, UK 2014

    Why Read This Report

    How good is the experience at leading UK companies — as rated by their consumers? This report helps answer that question by providing a benchmark of the quality of experience for 28 UK brands across seven industries — including airlines, banks, electronics manufacturers, hotels, retailers, TV service providers, and wireless service providers. Customer experience professionals should use this report to understand the competitive environment in the UK and set goals for optimizing their customer experience management practices as they proceed along the path to customer experience maturity.
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    TABLE OF CONTENTS

    • Introducing Forrester's Customer Experience Index For The UK
    • UK Consumers Rate Their Experiences As Mostly Underwhelming
    • UK Customer Experience Leaders Reap Benefits
    • RECOMMENDATIONS

      Apply Customer Experience Discipline To Improve Your Firm's CXi
    • Supplemental Material
    • Related Research Documents