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For Customer Experience Professionals

The Future Of Usability: Industry Experts Look Into The Crystal Ball

July 18, 2007

By Kerry Bodine with Ron Rogowski, Andrew McInnes

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Why Read This Report

The Usability Professionals' Association recently concluded its 2007 conference, where a panel of six usability experts shared their views on the future of the usability industry. Their predictions? Easy-to-use customer experiences will become competitive requirements, fueling increased demand for usability services. But the increased demand will drain today's available resources and flood the market with untrained practitioners, jeopardizing the quality of future usability work and the credibility of the industry. An increased focus on usability education will mediate this risk.
Tags: Customer Experience Management, Web Design & Usability
US $ 499
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