Forrester

For Sales Enablement Professionals

Report:Demand Insights: The Network And Telecommunications Market For SMB Customers

SMBs Are Adopting Networking Technology In A Vein Not Dissimilar To Enterprises

True to our "SMB phoenix" characterization, small to medium-size businesses (SMBs) are proving to be aggressive adopters of network and communications technologies and services. No longer can SMBs be...

• Downloads: 428

For Sales Enablement Professionals

Report:Demand Insights: The SMB Software Market 2011

SMBs Exhibit A Broad Adoption Profile, But Growth Is Being Stunted By The Credit Crunch

For most software categories, tech marketers once considered the small to medium-size business (SMB) market to be "software non grata." Their assumption was that most SMBs supported their operations...

• Downloads: 786
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For Sales Enablement Professionals

Report:Demand Insights: The SMB Hardware Infrastructure Market

SMBs' Plans For Servers, Storage, Virtualization, Form Factors, And Cloud Computing

Suppliers of infrastructure hardware to small and medium-size business (SMB) buyers are poised for better times, given plans by SMBs to upgrade their software and associated hardware infrastructures...

• Downloads: 570

For Sales Enablement Professionals

Report:The Feeding Frenzy Over The Mobile Developer Channel

Lessons For Winning Developer Support From The Smartphone/Tablet Battlefield

Every significant technology leap forward, such as the emergence of viable smartphone and tablet platforms, catalyzes competitive turbulence among tech companies seeking developer attention. But the...

• Downloads: 660
• Comments: 1
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For Sales Enablement Professionals

Report:Channel Models In The Era Of Cloud

Channel Partners Expect A Share Of The Cloud

To identify channel partners' plans, readiness, barriers, and needs as cloud technologies emerge, Forrester Research joined with Outsource Channel Executives (OCE) to survey distributors, value-added...

• Downloads: 1288

For Sales Enablement Professionals

Report:Demand Insights: The SMB Software Market 2010

Small And Medium-Size Businesses Are Defying Gravity

Small and medium-size businesses (SMBs), like their enterprise brethren, are shifting their technology focus from IT to business technology (BT). As their focus on business solutions — as...

• Downloads: 1004

For Sales Enablement Professionals

Report:The VSB Market Under The Magnifying Glass

The Very Small Business Profile: Growing, Young, And Mobile

The very small business (VSB) market is growing in importance for an increasing number of tech vendors, in large part due to the fact that it is the fastest-growing company-size segment in terms of...

• Downloads: 362

For CIO Professionals

Report:European Enterprises Versus SMBs: Disaster Recovery Patterns

Using data from Forrester's Enterprise And SMB Hardware Survey, North America And Europe, Q2 2009, we look at European enterprises and SMBs in regards to data center plans.

• Downloads: 1

For CIO Professionals

Report:PC Purchasing Trends: North American SMBs

Using data from Forrester's Enterprise And SMB Hardware Survey, North America And Europe, Q2 2009, we look at PC purchasing plans for North American SMBs.

• Downloads: 2

For CIO Professionals

Report:European Enterprises Versus SMBs: Server Virtualization

Using data from Forrester's Enterprise And SMB Hardware Survey, North America And Europe, Q2 2009, we look at European enterprises and SMBs in regards to server virtualization.

• Downloads: 3

For CIO Professionals

Report:Hardware Spending Plans And Priorities: North American SMBs

Using data from Forrester's Enterprise And SMB Hardware Survey, North America And Europe, Q2 2009, we look at hardware spending plans and priorities for North American SMBs.

For Sales Enablement Professionals

Report:The State Of Emerging SMB Hardware: 2009 To 2010

Business Data Services North America And Europe

This report provides sample highlights of an extensive data set collected across North American and European enterprises and small and medium-size businesses (SMBs) via our Enterprise And SMB...

• Downloads: 842

For Sales Enablement Professionals

Report:Demand Insights: The SMB Software Market

Where Small And Medium-Size Businesses Are Investing

Small and medium-size businesses' (SMBs') software priorities, investment levels, vendor relationships, buying processes, and use of IT differ significantly from large enterprises'. Technology...

• Downloads: 972