CLIP THIS INQUIRY

Select a group:

Group Name
Create New GroupClip

CLIP THIS FLOW

Select a group:

Group Name
Create New GroupClip

For eBusiness & Channel Strategy Professionals

US Mobile Retail Forecast, 2012 To 2017

January 16, 2013

By Sucharita Mulpuru with Patti Freeman Evans, Douglas Roberge, Marcus Johnson

  • 758 downloads
  • 0 comments
  • Rating:

Why Read This Report

The rapid growth and ubiquity of smartphones naturally means that a significant portion of Internet activity, including shopping, will migrate to this mobile device. While mobile browsing on retail sites is fairly popular, this report dispels myths about the size and opportunity that mobile commerce offers retailers. This report also provides suggestions on how retailers can mitigate their risks when investing for non-PC devices.
Tags: B2C eCommerce, Consumer Mobile Activities, Consumer Mobile Devices, eCommerce, Marketing & Strategy, Mobile Apps, Mobile Channel for Consumers, Mobile eCommerce, Online Shopping, Retail
US $ 499
Become A Client

Get objective, pragmatic guidance that helps you make tough decisions and succeed in a complex world. Contact us to learn more.

Already A Client?
Log in to read this document.

TABLE OF CONTENTS

  • US Mobile Retail Sales Grow Rapidly But Remain Small

  • RECOMMENDATIONS

    The Small Mobile Retail Figures Make Investing A Tough Call
  • Supplemental Material
  • Related Research Documents
 
Loading...

Browse

About Forrester

Forrester Research, Inc. is an independent research company that provides pragmatic and forward-thinking advice to global leaders in business and technology.

Roles We Serve

Forrester supports leaders in 13 roles across three distinct client segments: Business Technology, Marketing & Strategy, and Technology Industry.

Analysts & Coverage Areas

Aligned to your professional role, Forrester's analysts are experts in the specific technologies, issues, and trends currently impacting your business.

Research
Latest Reports
Playbooks
Charts & Figures
Forrester Waves
Planned Research
Data
Consumer Data
Business Data
Events
Forums
Webinars
Workshops
Tools & Templates
Vendor Selection Aids
Best Practice & Self-Assessments
Models & Calculators
Document Templates

Forrester Leadership Boards

Fresh thinking and collaborative problem-solving through an unmatched combination of peer networking, forward-looking analysis, and professional guidance.

Consulting

Our expert analysts provide custom research-based frameworks to guide you through each phase of your critical business initiatives from identifying opportunity to optimizing results.

Community

Connect with peers and analysts, share your views, and ask questions on key business issues.

Blog

Forrester analysts weigh in on the latest business and technology news.

  • BROWSE
  • Register
  • Call +1 617.613.5730
  • Cart