Forrester

For CIO Professionals

Tool:Assessing Technology Readiness

For eBusiness & Channel Strategy Professionals

Tool:Forrester's 2010 Customer Advocacy Rankings Among Canadian Banking Providers

For CIO Professionals

Tool:A Sample Readiness Assessment

For Sourcing & Vendor Management Professionals

Report:Choosing The Right Pricing Model For Your Applications Maintenance Engagement

Applications maintenance pricing models are in flux. While many clients want to move beyond staff augmentation relationships, finding the right type of pricing to employ in the managed context can be...

• Downloads: 566

Discussion:Semantic Ontologies In EA Tooling

Henry - Practical use cases has long been a missing part of the Ontology story. Thank you for the real world view. Bob Eve, Composite Software

For eBusiness & Channel Strategy Professionals

Report:Benchmarking Australian Banks' Sales Sites, 2010

Australian Banks Excel In Supporting The Online Application

Forrester evaluated the public Web sites of the big four Australian retail banks — Australia and New Zealand Banking, Commonwealth Bank of Australia, National Australia Bank, and Westpac...

• Downloads: 314

For CIO Professionals

Tool:Data Revisions Raise Computer And Software Investment In 2009

For Customer Insights Professionals

Report:Understanding The Marketing And IT Relationship

Forrester surveyed 224 direct marketers to understand how relations with internal and external partners affect technology adoption. Across the board, marketers recognize the need to improve customer...

• Downloads: 670

For Business Process Professionals

Blog:Podcast: The New Decade Of Advanced Analytics: Roll Over Rocket Scientists!

Our latest featured podcast is Jim Kobielus' "The New Decade Of Advanced Analytics: Roll Over Rocket Scientists!". In this podcast, BP&A Senior Analyst Jim Kobielus discusses the increasing...

Discussion:User Interviews Reveal Broad Adoption Of IC-BPMS Components

Is this really a statistically significant sample? It's likely that the vendors gave you references which they thought would shine a positive light on their toolset. What percentage of the IC-BPMS...

For Customer Experience Professionals

Tool:Consumers Mostly Initiate Chat Interactions

For Marketing Leadership Professionals

Report:Technographics® Trends: More Consumers Go Online While Watching Television Every Year

This Technographics Data Chart examines the multitasking habits of consumers who use the Internet while watching Television. Differences in yearly trends, generations, and online activities are...

• Downloads: 1

For Chief Information Officer Professionals

Blog:Ericsson's Biggest Challenge Is Complacency

At its recent analyst event, Ericsson outlined its strategy, product, and service ambitions. Ericsson remains the overall benchmark for network infrastructure vendors. The company has a leading...

Discussion:The Business Impact Of Mobile Engagement

For Enterprise Architecture Professionals

Tool:Required Capabilities Vary According To The Size And Distance Of Your Remote Location

For Sales Enablement Professionals

Report:The VSB Market Under The Magnifying Glass

The Very Small Business Profile: Growing, Young, And Mobile

The very small business (VSB) market is growing in importance for an increasing number of tech vendors, in large part due to the fact that it is the fastest-growing company-size segment in terms of...

• Downloads: 362

For Application Development & Delivery Professionals

Report:Tradeoffs And Tactics For Test Environments

Discrepancies between test and production environments are the root cause of an alarming number of problems in deployed software. Creating a test environment that's a full replica of the production...

• Downloads: 867

For Enterprise Architecture Professionals

Tool:The Forrester/TechTarget Shows Stronger Pressure For An ESB Purchase

For Infrastructure & Operations Professionals

Report:Role Overview: Service Catalog Manager

Most IT organizations "get" the service management concept and many have implemented and improved their processes, and the interrelationships of these processes, to support and service the business....

• Downloads: 801

For CIO Professionals

Tool:Enterprise/SMB Buying Of Communications Equipment Outpaces Telco Purchases

For Infrastructure & Operations Professionals

Report:Understanding Information Worker Smartphone Usage

Emerging Smartphone Use By Information Workers Opens Doors For Vendors

Understanding how information workers use smartphones and applications enables marketing executives across the mobile value chain to successfully develop products and services to address the needs of...

• Downloads: 720

For eBusiness & Channel Strategy Professionals

Blog:A Week Of eCommerce In Brazil

I was thrilled to be back in São Paulo last week visiting with different companies in the eCommerce space. I met with over a half dozen online retailers, as well as other players in the...

For Marketing Leadership Professionals

Report:B2B Digital Marketing: A Deep Dive Into Software Decision-Makers

Buying business software is a highly considered, collaborative process, one ideally suited for community interactions. Recently, Forrester surveyed software decision-makers to see how digital and Web...

• Downloads: 632

For Business Process Professionals

Blog:Analyst Comments from SAP Insider Event 2010

I attended SAP Insider’s five-part conference -- covering Logistics & Supply Chain Management, PLM, Manufacturing, CRM, and Procurement & Materials Management -- and got a chance to catch up...

Discussion:SOA Adoption: Strong Similarities Across Verticals

Well researched and insightful article. I would have liked to see references to web service/schema standards adoption included (for example, MISMO, ACORD, IFX, etc.) but the statistics are...