About Forrester
Forrester Research, Inc. is an independent research company that provides pragmatic and forward-thinking advice to global leaders in business and technology.

Vikram leads the forecast team, which is responsible for producing all forecasts within M&S research. He is focused on the consumer commerce areas including retail, travel, and financial services. He is keenly involved in understanding the evolution of consumers' online behavior and technology adoption.
Vikram came to Forrester Research through its acquisition of Jupiter Research, where he started in July 2000. Prior to Jupiter, Vikram worked at IRI, a leading market research company, where he worked closely with some of the leading CPG companies.
Vikram often appears on TV, radio, and comments in the press on the US online retail and travel industry. He has been quoted in The L.A. Times, Business Week, The New York Times, CNN Money, and American Banker. He has also appeared on CNBC, Bloomberg TV, and Radio, NPR, Fox Business News, and ABC.
Vikram earned an M.B.A. from Virginia Tech and a B.Com from N.M College in Mumbai, India.
SDL And Adobe Lead The Way To Customer Experience Management (CXM)
The web content management (WCM) market is in transition. Functionality to enable publishing to the Web — whether internally or externally — has become commoditized. Yet now, the WCM...

The staggering rate of mobile device adoption today gives content and collaboration (C&C) professionals a good reason to plan ahead for offering mobile access to enterprise content. Demand for the...

What Does Digital Asset Management Mean?
In a world with increasing amounts of rich media assets and an increasing number of distribution channels, content and collaboration (C&C) pros are taking a closer look at rich media management...
Demand For Web Self-Service And Standards Drive Market Transformation
In 2006 Forrester identified Adobe and IBM as the clear market leaders in e-forms. At the time, e-forms emerged as the critical component to replace paper, leading to the digital forms of today that...
C&C Pros Must Define The Role Of Content In The CXM Ecosystem
A new type of solution is emerging from a variety of content management, eCommerce, and marketing technology products. To manage cross-touchpoint customer experiences, vendors like Autonomy, Adobe,...
Enterprises continue to struggle under increasing volumes of varying types of content. Historically, content and collaboration (C&C) professionals have taken a product-specific approach to their...
Traditional Digital Asset Management Software Morphs Into New Categories
With online channel demands increasing, many organizations are taking a fresh look at rich media management. Often, companies lack the technology and/or strategy to properly manage and distribute...