Vikram Sehgal

VP, Research Director - Data serving Customer Insights PROFESSIONALS

Vikram leads the forecast team, which is responsible for producing all forecasts within M&S research. He is focused on the consumer commerce areas including retail, travel, and financial services. He is keenly involved in understanding the evolution of consumers' online behavior and technology adoption.

Previous Work Experience

Vikram came to Forrester Research through its acquisition of Jupiter Research, where he started in July 2000. Prior to Jupiter, Vikram worked at IRI, a leading market research company, where he worked closely with some of the leading CPG companies.

Vikram often appears on TV, radio, and comments in the press on the US online retail and travel industry. He has been quoted in The L.A. Times, Business Week, The New York Times, CNN Money, and American Banker. He has also appeared on CNBC, Bloomberg TV, and Radio, NPR, Fox Business News, and ABC.


Education

Vikram earned an M.B.A. from Virginia Tech and a B.Com from N.M College in Mumbai, India.

Research Coverage:

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  • Business Models
  • Sourcing & Vendor Management
  • For Sourcing & Vendor Management Professionals

    Report:Inquiry Spotlight: SaaS Pricing And Contracting, Q3 2011

    Forrester Sees Spike In Inquiries On Pricing, SLAs, And Vendor Viability

    Software-as-a-service (SaaS) contracting has become more important to organizations; firms are now scrutinizing deals before signing. Why the extra attention? SaaS agreements matter more than ever...

    • Downloads: 562
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  • For Sourcing & Vendor Management Professionals

    Report:Emphasize Flexibility In Telecom And Mobility Services Contract Negotiations To Reduce Risk

    Processes: The Telecommunications And Mobility Sourcing Playbook

    This report is an update to "Emphasize Flexibility In Communications Service Contract Negotiations To Reduce Risk," originally published on October 9, 2012. This updated report outlines Forrester's...

    • Downloads: 103
  • For Sourcing & Vendor Management Professionals

    Tool:Software Companies Disagree On Which Policy Is Fairest

  • For Sourcing & Vendor Management Professionals

    Charts & Figures:Software Companies Disagree On Which Policy Is Fairest

    Software Buyers Should Evaluate The Long-Term Cost Implications Of Software Companies' Differing Approaches To Advances In Chip Technology

  • For Sourcing & Vendor Management Professionals

    Report:IT Services Firm Changes: What SVMs Must Know

    The Coming Upheaval In Tech Services

    Since the end of 2008 and continuing today, sourcing and vendor management (SVM) professionals have been telling Forrester that they are rationalizing the number of providers they use, renegotiating...

    • Downloads: 426
  • For Sourcing & Vendor Management Professionals

    Report:Demand Pricing That Matches Business Value — The Radical Sourcing Trend For 2013

    Landscape: The Strategic Software Sourcing Playbook

    This report describes the software pricing and licensing landscape and explains why it makes it so important for sourcing and vendor management executives to implement Forrester's strategic software...

    • Downloads: 320
  • For Sourcing & Vendor Management Professionals

    Report:Business Intelligence Services Pricing And Contracting

    New Models Better Align BI Services Buyers And Sellers

    Business intelligence (BI) is high on the list of technology investments as organizations try to make informed decisions with the growing masses of data available to them. But several significant...

    • Downloads: 312
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  • For Sourcing & Vendor Management Professionals

    Report:Per-Processor Licensing — It's All About Core Values

    Software Buyers Should Evaluate The Long-Term Cost Implications Of Software Companies' Differing Approaches To Advances In Chip Technology

    What, exactly, is a processor? IT sourcing professionals are finding it increasingly hard to answer this apparently simple question when applying their "per-CPU" hardware-based software license...

    • Downloads: 422
  • For Sourcing & Vendor Management Professionals

    Report:Rimini Street Challenges Big Software Maintenance Fees

    The Company Proposes To Reduce Your Oracle And SAP Maintenance Costs By Half, But Is It Right For Your Organization?

    The popularity of Oracle and SAP software is clear. All you need to see is their long client list and substantial revenues to know they are giants in the technology marketplace. But their high...

    • Downloads: 212
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  • For Sourcing & Vendor Management Professionals

    Report:Service Pricing Models Are The Key To Outsourcing Flexibility

    With the right pricing models, sourcing and vendor management (SVM) professionals can build the foundation for flexibility in infrastructure outsourcing contracts. Flexibility has different flavors,...

    • Downloads: 762
  • For Sourcing & Vendor Management Professionals

    Report:Asset-Based IT Services Shift Service Vendors' Operating Models

    Four Crucial Steps To Succeed With Asset-Based IT Services Offerings

    Forrrester has previously described why the move to software asset-based offerings has been slow to date and what steps service vendors are increasingly taking in order to successfully grow their...

    • Downloads: 284
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  • For Sourcing & Vendor Management Professionals

    Report:Software Pricing And Licensing Trends 2011

    Software Sourcing Leaders Should Create Sourcing Strategies That Take Advantage Of Profound Changes In The Software Market

    In 2011, Forrester expects to see major changes in the pricing and licensing approaches of traditional software providers. Increasing tension between vendors' insatiable demands for revenue and...

    • Downloads: 1611
  • For Sourcing & Vendor Management Professionals

    Tool:Significant Gaps Exist Between Major Software Companies' Approaches To Per CPU

 
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