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For CIO Professionals

Welcome To The Empowered Era – A Social Computing Report

An Empowered Report: Reinvent Yourself To Serve Empowered Customers And Employees

November 1, 2010

By Ted Schadler with Sharyn Leaver, Josh Bernoff, Anjali Yakkundi

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Why Read This Report

Your customers and your employees have more power than ever before. Mobile, social, video, and cloud technologies give individuals tremendous access to information and resources. To succeed in an era of empowered customers, you must empower employees to solve customer and business problems. First, build bridges to your marketing and customer service teams to help these teams scale up new customer solutions. Then give employees the safety net and permission to be your greatest source of innovation and breakthrough ideas. You have an opportunity to reinvent yourself and the role of IT to become the chief technology advisor and enabler of empowered initiatives. Seize the opportunity.
Tags: Cloud Computing, Customer Experience Management, Enterprise Collaboration, Enterprise Mobile Devices, Enterprise Mobility, Enterprise Web 2.0, Information Management, Infrastructure Architectures, IT Infrastructure & Operations, IT Management, IT's Role in Innovation, Mobile Software & Platforms, Social Computing, Video & Teleconferencing, Web 2.0
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TABLE OF CONTENTS

  • Groundswell Technologies Empower Individuals
  • The Empowered Era Requires A Whole-Company Response
  • Sweep Away Organizational Barriers To Solve Customer And Business Problems
  • You've Been Here Before: eCommerce Demanded A Whole-Company Response Too

  • WHAT IT MEANS

    What The Empowered Era Means For CIOs: A New Agenda Of Relevance
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