For Marketing Leadership Professionals

What The Post-PC Era Really Means – A Social Computing Report

Technological And Social Forces Revolutionize Computing Product Strategy

Why Read This Report

When Steve Jobs refers to Apple's "post-PC" product portfolio, we hear more than just a buzzword. The post-PC era is real, and its consequences will revolutionize computing product strategy. In this report, we define the post-PC era and the stages in which post-PC product strategies will develop.
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TABLE OF CONTENTS

  • The "Post-PC" Era: More Than Semantics, It's A New Age For Product Strategy
  • Post-PC Product Strategy Will Evolve In Three Stages
  • RECOMMENDATIONS

    Transform Your Product Portfolio For The Post-PC Era
  • Supplemental Material
  • Related Research Documents

TOOLS & TEMPLATES

  • Models & Calculators:

    Tablets — Like Netbooks And Laptops — Are Living-Room And Bedroom Devices