About Forrester
Forrester Research, Inc. is an independent research company that provides pragmatic and forward-thinking advice to global leaders in business and technology.

As a senior analyst, Claire supports Application Development & Delivery Professionals. She covers the strategy and technology associated with talent management, including performance, succession planning, formal and informal learning, and recruiting. She also researches the effect of retiring workers and the new generation of workers on human capital management and development.
Claire has more than 25 years of experience in education, management, and consulting. She came to Forrester through its acquisition of Giga Information Group. Prior to joining Giga, she assisted organizations in creating the vision, development plan, and policy for HR departments working with educators and community members. She also developed and produced eLearning courses for educators.
Previously, Claire directed and managed math and science technology training institutes at Lawrence Hall of Science, University of California, Berkeley, which assisted educators in integrating technology into the public school curriculum. She also evaluated computer and video coursework and produced video programs.
Additionally, Claire served as director of Instruction Television Service for KQED in San Francisco. She developed the broadcast service for schools, advised administrators, and produced educational programs for children and adults.
Claire holds a B.S. from Bridgewater State College and an M.S. in education from Northeastern University. She has completed doctoral work in elementary education at the University of Illinois at Urbana-Champaign.
Findings From Forrester's Q1 2011 Web Content Management Survey
Forrester recently surveyed 260 content and collaboration (C&C) professionals with decision-making roles in web content management (WCM) about their WCM strategies for the coming year. Enterprises...
This is a guest post from Anjali Yakkundi, a Researcher at Forrester Research. It originally appeared on destinationCRM. By now, everyone knows that engaging and dynamic customer...
Vision: The Digital Experience Delivery Playbook
Today's rush to reach customers on their smartphones and tablets is just the beginning of an explosion of software-fueled digital touchpoints. Smartphones, tablets, eReaders, games, smart TV, goggles...


Delivering Relevant Experiences In The Multichannel World
Firms want to deliver the right experience to the right user at the right time and on the right device — a tricky proposition in this age of device proliferation. The splinternet — and...

It’s amazing how quickly the world of digital experiences is changing technology, and vice-versa. I’ve covered web content management (WCM) since I joined Forrester in 2006, and that...
The staggering rate of mobile device adoption today gives content and collaboration (C&C) professionals a good reason to plan ahead for offering mobile access to enterprise content. Demand for the...
As consumers access online content on more devices — computers, smartphones, tablets, TVs, eReaders, and even gaming consoles — managing and delivering digital content has grown...

The inability to find content, a lack of compliance, and poor customer experiences all add up to real costs. If you care about getting the right information to the right people at the right time and...
SDL And Adobe Lead The Way To Customer Experience Management (CXM)
The web content management (WCM) market is in transition. Functionality to enable publishing to the Web — whether internally or externally — has become commoditized. Yet now, the WCM...

What Does Digital Asset Management Mean?
In a world with increasing amounts of rich media assets and an increasing number of distribution channels, content and collaboration (C&C) pros are taking a closer look at rich media management...
This is a guest post from Anjali Yakkundi, a researcher serving application development & delivery professionals. Organizations today often take a broad focus on digital customer...
Executive Overview: The Digital Experience Delivery Playbook
Digital customer experience has become a key business differentiator, and application development and delivery (AD&D) leaders of front-office, web, mobile, and digital development must step up to...

Guest post from Researcher Anjali Yakkundi North Plains, a legacy pure-play digital asset management (DAM) vendor based out of Toronto, Ontario, announced today that it has agreed to buy fellow...
In a world with increasing numbers of rich media assets and a diverse set of distribution channels, content and collaboration (C&C) pros are taking a closer look at rich media management options....

C&C Pros Must Define The Role Of Content In The CXM Ecosystem
A new type of solution is emerging from a variety of content management, eCommerce, and marketing technology products. To manage cross-touchpoint customer experiences, vendors like Autonomy, Adobe,...
Enterprises continue to struggle under increasing volumes of varying types of content. Historically, content and collaboration (C&C) professionals have taken a product-specific approach to their...
Demand For Web Self-Service And Standards Drive Market Transformation
In 2006 Forrester identified Adobe and IBM as the clear market leaders in e-forms. At the time, e-forms emerged as the critical component to replace paper, leading to the digital forms of today that...
Traditional Digital Asset Management Software Morphs Into New Categories
With online channel demands increasing, many organizations are taking a fresh look at rich media management. Often, companies lack the technology and/or strategy to properly manage and distribute...
There has been a great deal of talk over the past few years about what acronym will replace WCM (web content management). Web experience management? Web site management? Web engagement management?...
Guest post by Anjali Yakkundi DAM has long been stuck in the shadow of its more mature enterprise content management (ECM) and web content management (WCM) counterparts. But if our inquiry numbers...