About Forrester
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Connie is a member of Forrester's Business Technology Futures team, which serves CIOs and their business partners by predicting the long-term business impact of information technology. Her research focus is on smart computing and analytics.
Connie came to Forrester through its acquisition of Giga Information Group in 2003. She has more than 25 years of experience in the IT industry and has been an analyst for 19 years. Most of her research focuses on business process management and business optimization. Prior to joining Giga, Connie managed BIS Strategic Decisions' European IT consulting group, headquartered in the UK. Before then, Connie was vice president of product marketing at TDC (now part of BancTec), a manufacturer of high-end document capture systems. She was also a manager with Andersen Consulting (now Accenture), specializing in document management, document imaging, and end user computing. Earlier, Connie was with Wang Laboratories, where she managed Wang's technical support resources for the US Department of Defense and intelligence agencies. She began her career in IT and management at Mathematica Policy Research.
Connie was the co-champion of Forrester's 2009 Business Technology Forum, with its theme of "Lean: The New Business Technology Imperative." Connie also co-championed Forrester's 2007 Technology Leadership Forum, with the theme of "Design for People, Build for Change," and Forrester's 2008 Technology Leadership Forum, themed as "Embrace Technology Chaos, Deliver Business Results." Connie is a widely sought speaker. She has keynoted at many industry events, chaired 10 business process and workflow conferences in Europe and the US, and co-chaired Giga's "Leveraging Knowledge" conference. Connie also served as a director of AIIM International, the premier association for the content management industry, and is a member of the Association of Business Process Management Professionals.
Connie attended the University of North Carolina at Chapel Hill and holds a B.A. in political science and history from East Carolina University and an M.B.A. in information systems from George Washington University.
The demand for relevant, individualized website content is on the rise. Applying behavioral targeting (BT) technology to meet these growing needs offers marketers a unique, effective, and promising...


Measuring And Analyzing The Shift In Consumers' Expectations
Six years into the smartphone transition, customers are making a mobile mind shift. The shifted customer expects that any desired information or service is available on any appropriate device, in...

Today, consumers in Europe pay less attention to promotional emails, delete emails without reading them, find emails less relevant, and wonder how marketers got their email data. Smart marketers...
Privacy And Security Concerns Must Be Satisfied To Tap Emerging Demand
More than 250 financial institutions from 40 different countries have joined Facebook, looking for friends and future customers while testing the social networking waters. While many of these banks...
Could you share some best practices for managing a community?
Lithium And Jive Lead The Way, With KickApps Close Behind
In Forrester's 60-criteria evaluation of community platform vendors, we found that Lithium Technologies and Jive Software led the pack because of their mature tool sets and depth of services offered....
A Technographics® Global Snapshot
More consumers are adopting online financial activities worldwide, but online banking adoption rates vary greatly. Whereas Asia Pacific countries tend to lead in the adoption of many online...

Some Polish Net Users Research, But Few Buy Financial Products Online
Few Polish consumers turn to the Web to research or buy financial products — but their numbers are growing fast. In Q2 2005, 7% of Polish adults had researched and only 1% had bought a...
Processes: The Open Innovation Playbook
Co-creation, and social co-creation in particular, will blossom in 2012. Although the practice of co-creation remains relatively immature, product strategists from companies across a wide range of...

ForecastView Spreadsheet
Online Display Advertising Forecast: Offline and online advertising spending by marketers. Segments online display spending by media format, pricing scheme, and share of spending through ad networks....
An Empowered Report: Sizing The Opportunity As Individuals Embrace New Services For Managing Their Work And Personal Digital Lives
The personal computing experience for individuals is broken, ruptured by the fragmentation of personal information across PCs and mobile devices and the scattering of content across a multitude of...
An Empowered Report: Social Media Growth Is Centered On Social Networking
While social technology behaviors are at the center of many strategy discussions around the globe, the focus should be on the changes in consumers' adoption of these behaviors. Consumers continue to...
Taming The Insurance Claim Experience
At its highest level, a business process is any activity that helps an enterprise achieve its goals. In insurance, industry-specific applications form the transactional backbone of claims processing;...
A Technographics® Global Overview: Online Retail 2009
The Internet has evolved into an important retail channel, with millions of online consumers across the globe turning to it to make their purchases. As with many other online activities, Asian...
Today, healthcare remains a largely in-person proposition, but with the advancement of Internet-based videoconferencing technologies, the possibility of healthcare video visits is becoming a reality....