About Forrester
Forrester Research, Inc. is an independent research company that provides pragmatic and forward-thinking advice to global leaders in business and technology.

Craig serves Enterprise Architecture Professionals. He is an internationally recognized expert in business process management and initiated Forrester's series on untamed business processes, including customer on-boarding, invoice management, medical health records, financial compliance, and customer communications management. He specializes in helping companies transform from manual and paper-based processes to the mobile and digital world, as well as in information management, dynamic case management, enterprise content management, electronic signature; document imaging and capture; and document output for customer communications management. Craig is the leading analyst on the outsourcing of document processing services, including managed print services.
Craig brings a wealth of experience and knowledge to Forrester through his 20 years' experience in IT and business process transformation. Prior to joining Forrester, Craig was a vice president at ADP, focusing on next-generation solutions for its document management business. Craig was also a cofounder of docHarbor and has held senior positions with several document management providers during the past 15 years. Craig has both a strong business and technology background, including time at MITRE and BBN. He is deeply experienced in the software industry, having authored How To Succeed In The Enterprise Software Market (2005).
Craig earned a B.S. in economics from Georgetown University and an M.B.A from George Washington University.
Vision: The Business Intelligence Playbook
Demands by users of business intelligence (BI) applications to "just get it done" are turning typical BI relationships, such as business/IT alignment and the roles that traditional and...
In a world with increasing numbers of rich media assets and a diverse set of distribution channels, content and collaboration (C&C) pros are taking a closer look at rich media management options....

Forrester recommends using this business intelligence (BI) maturity assessment tool at the beginning of any new strategic BI initiative to help you better understand your current state and strategic...

Performance Management: The CRM Playbook
This report outlines the method for defining metrics as part Forrester's solution for application development and delivery (AD&D) executives looking to implement customer relationship management...

Processes: The CRM Playbook
This report prescribes solution governance best practices for application development and delivery (AD&D) professionals who implement "cloud" customer relationship management (CRM) solutions. While...

Landscape: The Digital Experience Delivery Playbook
AD&D pros have had an uphill journey to support digitally enabled customer experiences as they navigate the coordination of existing investments and management of a complicated technology ecosystem....
Findings From Forrester's Digital Customer Experience Online Survey
Forrester recently surveyed 233 digital customer experience professionals with decision-making roles in digital experience (DX) technologies, asking them about their strategies for the coming 12 to...
Tools And Technology: The Business Intelligence Playbook
Building custom business intelligence (BI) solutions is time-consuming and inflexible; therefore, application development and delivery (AD&D) pros heading BI projects should move away from a...
Supporting Relevant Digital Experiences In The Multichannel World
Organizations have long "personalized" their websites for customer segments. Now they need to go further, first by delivering the right experience to the right user at the right time and on the right...

Turn The Odd Couple Into The Power Couple
Selecting a digital experience service provider is a complex and stressful task. In many cases, marketing teams select the service providers and oversee product selection, leaving IT to support and...

Delivering Relevant Experiences In The Multichannel World
Firms want to deliver the right experience to the right user at the right time and on the right device — a tricky proposition in this age of device proliferation. The splinternet — and...

Organization: The Digital Experience Delivery Playbook
Application development and delivery (AD&D) leaders now face a number of challenges as they move to support technology that delivers compelling cross-touchpoint customer experiences, rather than just...

Executive Overview: The Business Intelligence Playbook
How does an enterprise — especially a large, global one with multiple product lines and multiple enterprise resource planning (ERP) applications — make sense of operations, logistics, and...
OpenText And Autonomy Lead The Rich Media Management Pack, With ADAM Software And Adobe Close Behind
The digital asset management (DAM) market is fragmented and in flux. With a myriad of vendors offering anything and everything under the name "DAM," application development and delivery (AD&D)...

Assessment: The Digital Experience Delivery Playbook
This report outlines for IT professionals more than 100 essential practices for organizations looking to deliver their digital experience transformation strategies. It asks questions such as: Do you...
Processes: The Digital Experience Delivery Playbook
Organizations still struggle to get the right content to the right consumers at the right time. Outdated technologies, policies, and procedures mean that IT can't keep pace with the business' demands...