Forrester

For Sourcing & Vendor Management Professionals

Report:SWOT: The Evolution Of Indian IT Service Providers Into Business Technology Competitors

Debates over the outlook for the leading Indian IT services providers have taken place for years, and the last year has been no exception. As these companies look to 2010 and beyond, they can be...

• Downloads: 1276

For Sourcing & Vendor Management Professionals

Report:IBM's BAO Service Offering Is Positioned For Growth In 2010

In April 2009, IBM Global Business Services (GBS) announced the formation of its Business Analytics and Optimization (BAO) services organization, a move that IBM claimed would help clients make "a...

• Downloads: 464

For Sourcing & Vendor Management Professionals

Report:Addressing Diverse Stakeholders In The IT And Business Services Buying Process

Planning For 2010 Requires A Clear Understanding Of Roles

For years, Forrester has written about the evolution of information technology (IT) into business technology (BT) — an idea that is rooted in Forrester's view that technology is becoming more...

• Downloads: 393

For Sourcing & Vendor Management Professionals

Report:Aligning With Business Customers Requires Strategy, Stakeholder Focus, And Metrics

Creating greater alignment with business customers is an incredibly hot objective for technology strategists and one that is supported by powerful long-term market trends. Our recent survey of...

• Downloads: 517

For Sourcing & Vendor Management Professionals

Report:How The Recession Is Affecting Tech Vendors

Despite The Challenges, Tech Strategists Seek To Innovate And Provide Solutions

For the first few months of 2009, many technology companies operated in a general state of confusion. As the credit crunch of late 2008 took its toll on spending, technology vendors were adapting...

• Downloads: 256

For Sourcing & Vendor Management Professionals

Report:Market Momentum: Tech-Enabled Business Services Market Activity, H2 2008

Many IT service providers are seeking to embed themselves deeper in the core business processes of their customers. In the process, they are uncovering new market opportunities that are increasingly...

• Downloads: 426
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For Sourcing & Vendor Management Professionals

Report:Hot Companies To Watch: Q4 Update

Profiles Of Emerging Companies And Technology Trends That Tech Vendors Need To Know About

In this series, we highlight interesting new vendors and important technology trends. At Forrester, we've seen a strong interest in emerging technologies among our strategist clients as vendors seek...

• Downloads: 648

For Sourcing & Vendor Management Professionals

Report:Selling IT Services In An Economic Downturn

When Economic Conditions Are Poor, Segmentation And Positioning Matter More Than Ever

The global credit crunch is beginning to affect providers of IT services and outsourcing. Vendors in this market have spent years building up their value-added service offerings in an effort to...

• Downloads: 1009

For Sourcing & Vendor Management Professionals

Report:The Priorities Of Tech Strategists And Marketers

Results From Forrester's Survey of Tech Industry Professionals

In August 2008, Forrester conducted an online survey of senior-level strategy and marketing professionals from global technology firms. We gathered information on a range of topics, such as...

• Downloads: 498

For Sourcing & Vendor Management Professionals

Report:Tech Horizons: What The Startup Xobni Teaches Tech Vendors About Innovation

The Company Scores A Win With A Simple Improvement To Microsoft Outlook

The San Francisco-based startup company Xobni offers personal computer users a free plug-in to Microsoft Outlook that adds improved functionality and social networking capabilities to the popular...

• Downloads: 211

For Sourcing & Vendor Management Professionals

Report:Getting Your Strategic Plan Right The First Time

Six Factors For Tech Vendors To Consider When Planning A New Market Strategy

Preparing a comprehensive strategy for entering new markets is a balancing act for many technology vendors. Take too much time in the planning process and your organization is likely to miss market...

• Downloads: 548