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Forrester Research, Inc. is an independent research company that provides pragmatic and forward-thinking advice to global leaders in business and technology.
Pharmaceuticals, High-Tech, Professional Services, And Education Will Lead BYOT Adoption In The Coming Years
This report examines how and why bring-your-own-technology (BYOT) varies across 20 industries. BYOT will remain a thorny issue for CIOs in every industry, geographic region, and company size over the...
Technology Marketers Must Prepare For The Coming Storm
Data from Forrester's Q1 2011 US and European B2B Social Technographics® Online Survey For Business Technology Buyers indicates that both social media habits and the role social media is playing...
ESBs Are The Most Popular Choice
Enterprise service buses (ESBs), comprehensive integration solutions (CISes), and integration appliances offer a range of overlapping features to meet integration challenges. Forrester recently...
Using Mobile Technologies To Enrich Enterprise Interactions With Associates And Consumers
Retail and consumer goods firms face exciting opportunities to deploy mobile apps to fix their age-old problems with shelf availability and to empower their field employees to transcend their...
Most Enterprises Plan Imminent B2B Upgrades To Address Key Issues
Forrester surveyed 300 senior IT managers in North America, EMEA, and Asia Pacific regarding the state of their business-to-business (B2B) integration infrastructure and plans for future...
Well-Conceived Options For Game-Changing Technologies Will Catapult Your Perceived Value
Retail in Europe and North America is in the eye of a storm. Battered first by the fragmentation of traditional mass markets, then by the challenge of cross-channel interaction, and finally by a...
The Landscape Of Digital eCommerce Solutions Continues To Evolve
Digital products have become a ubiquitous part of the modern lifestyle as consumers buy and download software and digital media of all types to consume — on their PCs, mobile phones, handheld...
An Ever-Increasing Set Of Regulations And Standards Drives Complexity
Security and data compliance are issues that can be easily ignored in the face of the next product launch or marketing campaign. But global eCommerce leaders need to take control of these issues and...
eCommerce Revitalization And "Legacy Lifelines" Dominate Retailers' IT Plans Around The Globe
IT spending and interest in new initiatives follows the sun, with optimism waning from Asia Pacific to Europe and then to North America. But retailers across the globe share many priorities —...
The Finance And Public Sectors Consolidate, While Other Sectors Play Catch-Up
Service-oriented architecture (SOA) continues to show growth in Asia Pacific; many businesses are fulfilling their previous plans to move toward an SOA as they look to enhance their IT agility,...