Forrester Research : Topic :

eCommerce

eCommerce refers to activities in which businesses — or consumers — use the Internet to identify supplies, select products and services, complete financial transactions, and/or obtain services. Delivery may occur online or outside of the Internet. Research coverage includes eCommerce platforms and technologies and mobile eCommerce.

2 results in Social

eCommerce
CMO

For CMO Professionals
Client Inquiry:How Can Marketing Best Enable Sales And Develop Leads In A Complex B2B Environment?
Jeff ErnstJune 28, 2011
How can marketing best support sales with marketing tactics that work best in a complex business-to-business (B2B) sales environment to drive leads, develop relationships with centers of influence...
For CMO Professionals
Client Inquiry:What Percentage Of Revenues Will Be Spent For Marketing In B2B?
Jeff ErnstJune 28, 2011
According to Forrester's March 22, 2011, "Bigger B2B Marketing Budgets Come With Great Expectations" report, what percentage of revenues will be spent for marketing, or what is the ratio of marketing...

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eCommerce

For CMO Professionals

Client Inquiry:How Can Marketing Best Enable Sales And Develop Leads In A Complex B2B Environment?

For CMO Professionals

Client Inquiry:What Percentage Of Revenues Will Be Spent For Marketing In B2B?

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