eCommerce refers to activities in which businesses — or consumers — use the Internet to identify supplies, select products and services, complete financial transactions, and/or obtain services. Delivery may occur online or outside of the Internet. Research coverage includes eCommerce platforms and technologies and mobile eCommerce.

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12 results in Reports

  • eCommerce
  • Past 7 days
  • For eBusiness & Channel Strategy Professionals

    Report:Why Google Bank Won't Happen

    But A Google-Powered Financial Services Hub Might

    Since 2010, Google has systematically built capabilities in areas such as digital wallets, payments, and comparison engines. These activities, as well as Google's reputation as one of the most...

    • For CMO Professionals

      Report:Brief: Create Mobile Moments That Boost The Brand Experience

      Shift Mobile From A Siloed Tactic To A Connected Brand Building Tool

      Forrester believes that we are witnessing a mobile mind shift — "the expectation that I can get what I want in my immediate context and moments of need." The new battleground for customers is...

      • For eBusiness & Channel Strategy Professionals

        Report:The Forrester Wave™: Omnichannel Order Management, Q3 2014

        IBM And Manhattan Associates Stand Out In An Increasingly Competitive Landscape Of Solutions

        In Forrester's 77-criteria evaluation of omnichannel order management vendors, we identified the nine most significant software providers in the category — eBay Enterprise, hybris (an SAP...

        • For eBusiness & Channel Strategy Professionals

          Report:2014 Australian Mobile Banking Functionality Benchmark

          Australian Banks Offer Strong Mobile Services

          We used our Mobile Banking Functionality Benchmark methodology to evaluate the retail mobile banking services of the four largest retail banks in Australia on 37 criteria. Australia's banks have laid...

          • Downloads: 17
        • For eBusiness & Channel Strategy Professionals

          Report:Selling Direct-To-Consumer Online In China

          Brands Must Embrace Sales Channels Beyond Marketplaces

          eBusiness professionals responsible for driving online growth in China should consider the long-term benefits of selling direct-to-consumer (DTC) online. Not only does selling DTC promise higher...

          • Downloads: 14
        • For eBusiness & Channel Strategy Professionals

          Report:Forrester Readiness Index: eCommerce, 2014

          ForecastView Spreadsheet

          Forrester's eCommerce Readiness Index (FRI) assesses 25 variables that give insights into 55 global markets. While there is no universal tool in selecting expansion opportunities, the Forrester...

          • For eBusiness & Channel Strategy Professionals

            Report:The New Paradigm Of Retail

            Vision: The Retail eCommerce Playbook

            Omnichannel and agile commerce promise to change the offers that retailers provide and the ways in which consumers buy; as a result, the look and feel of retail is certain to change in lockstep. All...

            • Downloads: 3204
          • For eBusiness & Channel Strategy Professionals

            Report:US Cross-Channel Retail Sales Forecast: 2014 To 2018

            Web-Influenced Offline Sales Total More Than $1 Trillion In 2014

            We forecast that US cross-channel retail sales, which we define as transactions that touch a digital medium but are not completed on the Internet, will reach $1.4 trillion in 2014 and grow to $1.8...

            • Downloads: 77
          • For eBusiness & Channel Strategy Professionals

            Report:Make The Business Case For Mobile Insurance

            Business Case: The Mobile Insurance Strategy Playbook

            The wild west of mobile insurance is getting tamed. Not that long ago, building a mobile application was cheap, and business units were casually experimenting with mobile — and granted the...

            • Downloads: 69
          • For Marketing Leadership Professionals

            Report:Brief: The Social Users You Want To Reach Are On Mobile

            With more than a billion monthly active users, Facebook has one of the largest mobile audiences in the world. There's no doubt that Facebook has disrupted the app marketing space by becoming a key...

            • Downloads: 76
          • For Application Development & Delivery Professionals

            Report:The Forrester Wave™: Digital Experience Delivery Platforms, Q3 2014

            Vendors From A Variety Of Backgrounds Vie To Be More Than A Basket Of Solutions

            In Forrester's 29-criteria evaluation of digital experience delivery providers, we identified the 13 most significant software vendors — Acquia, Adobe, Demandware, Digital River, HP Autonomy,...

            • Downloads: 206
          • For eBusiness & Channel Strategy Professionals

            Report:Prioritizing Online Access To In-Store Inventory

            Retailers Stand To Gain From Online Visibility Into In-Store Inventory And Buy Online/Pick Up In-Store Capabilities

            Multichannel retailers have made unprecedented investments in enabling omnichannel services. Giving customers the ability to view, reserve, and buy in-store inventory through the online channel for...

            • Downloads: 68