Forrester Research : Topic

eCommerce

eCommerce refers to activities in which businesses — or consumers — use the Internet to identify supplies, select products and services, complete financial transactions, and/or obtain services. Delivery may occur online or outside of the Internet. Research coverage includes eCommerce platforms and technologies and mobile eCommerce.

Reports (1)

1 result in Reports

Technology Product Strategies
Roxana Strohmenger
Consumer Technographics

For Marketing Leadership Professionals
Report:Take Advantage: Latin American Consumers Are Willing Co-Creators
Roxana StrohmengerMay 31, 2011
Latin Americans love social media, and it's important for organizations to realize that their use of it is not exclusive to entertaining themselves or connecting with family and friends. It also...
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eCommerce

For Marketing Leadership Professionals

Report:Take Advantage: Latin American Consumers Are Willing Co-Creators

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