Forrester

For eBusiness & Channel Strategy Professionals

Report:Trends 2013: North American Insurance eBusiness And Channel Strategy

Disruption Drives 12 Trends In Digital Insurance Agendas

There's one word that sums up what's going on in the business of insurance right now: disruption. There are four drivers behind the state that the industry is in, all of which have implications...

• Downloads: 136

For eBusiness & Channel Strategy Professionals

Report:Lead Your Mobile Insurance Future With Sound Strategic Planning

Strategic Plan: The Mobile Insurance Strategy Playbook

Mobile strategies fail when firms approach them as purely technology solutions without clear business objectives and stakeholder support. Having a documented strategic plan that all stakeholders...

• Downloads: 272
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For eBusiness & Channel Strategy Professionals

Report:The State Of Mobile Insurance In 2013

Landscape: The Mobile Insurance Strategy Playbook

Insurance companies are rolling out a widening range of mobile insurance functionality for both consumers and agents. While there's substantial consumer interest in mobile insurance, actual use is...

• Downloads: 544
• Comments: 1
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For eBusiness & Channel Strategy Professionals

Report:2012 US Auto Insurance Secure Site Rankings

Forrester assessed the secure websites of five American private passenger auto insurers: Allstate Insurance, Geico, Liberty Mutual Insurance, Progressive Casualty Insurance, and State Farm Mutual...

• Downloads: 231

For eBusiness & Channel Strategy Professionals

Report:The Future Of Insurance Is Mobile

Vision: The Mobile Insurance Strategy Playbook

Hold on tight — the business of insurance is changing, in large part due to customer demand for better experiences. What's fueling this changing demand? Mobile devices are everywhere, mobile...

• Downloads: 1084
• Comments: 2
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For eBusiness & Channel Strategy Professionals

Report:Trends 2012: North American Insurance eBusiness And Channel Strategy

The Age Of The Customer Drives Four Insurance eBusiness Mega Trends

Four market forces are putting the squeeze on insurance eBusiness professionals in 2012. What should eBusiness and channel strategy executives be thinking about as they forge ahead this year? This...

• Downloads: 1106
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For eBusiness & Channel Strategy Professionals

Report:Gone Shopping: US Auto And Home Insurance Buyers Will Test eBusiness Strategies In 2012

After a record year for claims, a continued poor investment climate, and an economy mired in the doldrums, rates in the US for auto and especially homeowners insurance have no place to go but up....

• Downloads: 475
• Comments: 4

For eBusiness & Channel Strategy Professionals

Report:Tech Opportunities In The North American Insurance Industry

Emerging Technologies Spur New Insurer Thinking And New Vendor Applications

North American insurers are reorienting from business as usual, where actuaries and underwriter drive product creation and sales, to a "business-as-unusual" model in which insurers sell a customer...

• Downloads: 806

For eBusiness & Channel Strategy Professionals

Report:Making Online Insurance Cross-Sell Initiatives Work

Nine Tactics To Maximize Insurance Cross-Selling Performance

Two opposing factors line up to elevate the importance of getting cross-selling right for eBusiness and channel strategy professionals at insurers. Competition for US consumer insurance wallet share...

• Downloads: 736

For eBusiness & Channel Strategy Professionals

Report:Case Study: MassMutual Helps Gen Yers See Into Their Futures

Edutainment Succeeds In Engaging Twentysomethings Through Digital Tools

The Retirement Services Division at Massachusetts Mutual Financial Group (MassMutual) provides retirement savings programs through employers across the US. An important segment that will consume...

• Downloads: 409
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For eBusiness & Channel Strategy Professionals

Report:Insurance eDelivery Adoption Has Room For Growth

Auto And Home Insurance Firms Should Refurbish eDelivery Strategies

Paper bills, statements, and policies are a costly and unnecessary expenditure in the auto and homeowner insurance industry. Although it is idealistic at best to think that eBusiness teams at...

• Downloads: 515

For eBusiness & Channel Strategy Professionals

Report:Courting The Affluent US Insurance Buyer Online

Online affluent consumers who buy insurance in the US are older and more technology-savvy when compared with online Americans who buy insurance. These millionaire insurance customers are self-made,...

• Downloads: 540

For eBusiness & Channel Strategy Professionals

Report:Taming The Insurance Claim Experience

An Integrated Channel Claims Strategy Improves Experience And Reins In Costs

Claims are a big deal to both insurers and customers. It's an emotional time for claims customers, and costs and processes can go off the rails, affecting a variety of key insurance business metrics...

• Downloads: 621

For eBusiness & Channel Strategy Professionals

Report:US Online Insurance Forecast, 2010 To 2015

US Online Insurance Sales Will Grow Steadily Through 2015

In 2010, online motor and home insurance sales in the US grew to $8.4 billion, which represents less than a 4% share of insurance sales in these two categories. What's behind that online single-digit...

• Downloads: 982

For eBusiness & Channel Strategy Professionals

Report:Industry Essential: The US Insurance Market, 2011

Insurance Transformation Exposes Key Opportunities For Technology Vendors

The US insurance industry represents 3.2% of gross domestic product (GDP) and generated nearly $1 trillion in revenues in 2009, but even with that big number, premium growth has been declining for...

• Downloads: 1140

For eBusiness & Channel Strategy Professionals

Report:Trends 2011: North American Insurance eBusiness And Channel Strategy

Four Trends Dominate The Agendas Of eBusiness Executives

In 2010, US and Canadian insurers got a bounce back in their step. While the North American insurance industry may still not be dancing with joy, the outlook for the year ahead is a lot brighter than...

• Downloads: 1211

For eBusiness & Channel Strategy Professionals

Report:Courting The Ambivalent US Insurance Buyer

Why Agents Can Help Win Over Emerging Buyers

US insurance customers depend on agents to help navigate changing insurance needs and provide support and assistance around claims. As a result, when it comes to the distribution channels that drive...

• Downloads: 461

For eBusiness & Channel Strategy Professionals

Report:Case Study: ING For Life Educates Life Insurance Customers To Boost Agent Results

ING's Interactive Life Insurance Tool Separates The Education From The Sale

In 2005, ING US Insurance embarked on a strategy to expand its sales of individual term life insurance to the US middle market. Many Americans don't have either any or enough life insurance coverage...

• Downloads: 508

For eBusiness & Channel Strategy Professionals

Report:How US Insurance Customers Use Different Channels

Right-Channeling Delivers Big Business Impact For US Insurers

Insurance eBusiness and channel professionals are on the front lines of executing the carrier's business strategy: growing the business while controlling costs. But in a market with increasing price...

• Downloads: 1083

For eBusiness & Channel Strategy Professionals

Report:Tech Opportunities In North American Insurance IT Firms

Forrester Forrsights For Business Technology

Even in this seesaw economy, the insurance industry marches forward. Post-crash, insurers have dusted themselves off and are moving onward. Carriers are getting hipper and more creative in their...

• Downloads: 422

For eBusiness & Channel Strategy Professionals

Report:Financial Services Opportunities: Technology That Leads To Business Values

Inquiry Insights: Q1 2009 Through Q2 2010

Just because the recession is finally deemed over, it doesn't mean that the three financial services segments aren't still grappling with the recession's very long tail. To understand how the "Great...

• Downloads: 612

For eBusiness & Channel Strategy Professionals

Report:How Canadian Insurance Customers Use Different Channels

Canadians still use the phone as their primary channel for insurance. In fact, the phone was the only channel used by a majority of online Canadian insurance customers in the past year, while fewer...

• Downloads: 546

For eBusiness & Channel Strategy Professionals

Report:Hot Insurance Tech Companies To Watch In 2010: Q2 Update

Effective vertical strategies are becoming more critical for tech vendors as they try to address the core business problems — not just the pure technical problems — of their customers....

• Downloads: 822

For eBusiness & Channel Strategy Professionals

Report:Hot Banking Tech Companies To Watch In 2010: Q2 Update

Focusing on solving the core industry-specific business problems is the next big wave in the tech industry. Nowhere is it more evident of technology's unique role in solving business problems than in...

• Downloads: 740

For eBusiness & Channel Strategy Professionals

Report:Hot Banking Tech Companies To Watch In 2010

The banking industry turned the corner during the third quarter of 2009. US banks posted a $2.8 billion profit, a big improvement over the $4.3 billion loss in the prior quarter, while the rising...

• Downloads: 918