Agenda By Day


February 26, 2009
08:00-09:00 Registration & Continental Breakfast In The Technology Showcase
09:00-09:15 Welcome/Opening Remarks
Gene Leganza, Forrester, Speaker
09:15-10:00 Taking The Quantum Leap
Jeff Scott, Forrester, Speaker

Enterprise architects will face their biggest challenge yet as they shift from their current IT-centric focus to a more business-driven view of architecture that comes with its own set of concepts, drivers, goals, and vocabulary. This shift is not just another step forward but a quantum leap into a new world where architects will have to think, act, and even learn differently. Are you ready?

  • Where we¿ve been ¿ where we¿re going.
  • EA¿s new challenge.
  • Choices EA must face.
  • Leap-ahead platforms.
  • 10:00-10:45 Industry Keynote
    Gregor Baues, Air France, Speaker
    10:45-11:20 Morning Break In The Technology Showcase
    11:20-12:05 Going Online ¿ Putting The ¿Business¿ Into Business Technology
    Malcolm Duckett, Magiq, Speaker
    • How the online/web channel is influencing IT architectural considerations and decisions.
    • How Interaction Capture at the User Interface can provide an Enterprise-wide information source.
    • Case studies showing how the vast datasets available from the online channel can inform business, CRM, marketing and real-time applications.
    12:05-12:50 Industry Keynote
    Siamak Amjadi, Nordea, Speaker
    12:50-13:35 Industry Keynote
    Will Barnett, Reuters, Speaker
    Bullet points to discuss at the session
    • Overview of some consistent Enterprise Information patterns and their implications for organisation performance
    • Consistent patterns of integration and requirements of a information fabric
    • Experience based lessons to improve organisational and technical effectiveness when developing an information fabric
    13:35-14:50 Lunch
    14:50-15:35 Track Session

    Track A: Elevating Architecture Increasing EA
    EA Tools Usage And Best Practices
    Henry Peyret, Principal Analyst, Forrester

    Track B: Hot Topics
    Integrating SOA Policy Into Your SOA Strategy
    Randy Heffner, Vice President, Principal Analyst, Forrester
    15:35-15:40 Changeover Break
    15:40-16:10 Track Session

    Track A: Elevating Architecture Increasing EA
    Effective Enterprise Architecture is based on effective Architecture Governance
    Tom Braund, Enterprise Architect, Co-operative Financial Services, MEGA

    Track B: Hot Topics
    From Current State to Roadmaps ¿ a Pragmatic Approach to Architecture in a Rapidly Changing Environment
    Jon Hill, Enterprise Architect, BNP Paribas, alfabet
    16:10-16:45 Afternoon Break In The Technology Showcase
    16:45-17:40 Track Session

    Track A: Elevating Architecture Increasing EA
    Business Architecture: EA¿s Next Evolution
    Jeff Scott, Analyst, Forrester

    Track B: Hot Topics
    Maximize The Impact Of BPM By Picking The Right Tool
    Henry Peyret, Principal Analyst, Forrester
    Ken Vollmer, Analyst, Forrester
    17:40-19:00 Evening Event

    February 27, 2009
    08:30-09:00 Registration & Continental Breakfast In The Technology Showcase
    09:00-09:10 Opening Remarks
    Jost Hoppermann, Forrester, Speaker
    09:10-09:55 Lean Software Is Agile, Fit To Purpose, & Efficient
    John Rymer, Forrester, Speaker

    Bloat kills. Whether it¿s excessive complexity in the application, its underlying platform, its architecture, or the process used to deliver it, overloaded platform software and heavy processes impede delivery of the solutions the business demands. Yet most enterprises are awash in application suites, development tools, processes, and platforms that have grown so large they no longer resemble the clean and clear vision of their original purpose. ¿Lean software¿ is emerging as the antidote to ¿bloatware¿, enabling architects and developers to rapidly assemble business solutions that deliver ¿just in time¿ the software capabilities the business requires today and tomorrow. In this session, we will discuss what lean software is and how application development professionals can incorporate lean software into their strategies for the future.

    09:55-10:40 Industry Keynote
    Abhijit Gupta, Deutsche Bank, Speaker
    10:40-11:15 Morning Break In The Technology Showcase
    11:15-12:00 Industry Keynote
    Adrian Apthorp, DHL, Speaker
    12:00-13:30 Lunch
    13:30-14:15 Track Session

    Track A: Elevating Architecture Increasing EA
    Good Practices For Global Enterprise Architecture
    Jost Hoppermann, Vice President, Principal Analyst, Forrester

    Track B: Hot Topics
    Implementing Your Next Generation Information Architecture
    Mike Gilpin, Vice President, Global Council and Research Director, Forrester
    Noel Yuhanna, Principal Analyst, Forrester
    14:15-14:20 Changeover Break
    14:20-15:05 Track Session

    Track A: Elevating Architecture Increasing EA
    Taking SOA Governace To The Next Level
    Randy Heffner, Vice President, Principal Analyst, Forrester

    Track B: Hot Topics
    Best Practices: Web Architecture For Blazing-Fast Web Site Performance
    Mike Gualtieri, Analyst, Forrester
    15:05-15:15 Closing Remarks
    Jost Hoppermann, Forrester Research, Speaker