Forrester's Marketing Forum 2007

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Sponsors

Invitations to sponsor or exhibit are extended to a group of innovative vendors with products and services pertinent to the Event theme. The following is a list of this Event's sponsors.

For information on the various sponsorship opportunities or to customize the sponsorship opportunity to meet your goals and objectives, contact Laura Highmark or Adrienne O'Keeffe at sponsorships@forrester.com.

Platinum Sponsors

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www.harte-hanks.com

At Harte-Hanks, we know effective direct marketing takes insight into customer and marketplace data, people with passion to pull out all the stops, and a focus on business-changing results. We harness the power of interactive and social media to create innovative marketing programs. With more than 40 offices worldwide, Harte-Hanks is never far from reaching the customers you need with the direct marketing services to help you engage them.

Gold Sponsors

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www.xplusone.com

[x+1] provides predictive marketing solutions that equip online marketers with real-time, automated decision-making to lift conversion rates in media and onsite. [x+1]¿s solutions, site+1 and media+1, remove the complexity in digital marketing and drive a greater return on marketing investments. Top companies in Financial Services, Telecommunications, Travel and Automotive have significantly increased message relevance, customer response and marketing ROI by using [x+1]. Our solutions are powered by our patented technology: the Predictive Optimization Engine (POE¿).

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www.aprimo.com

Aprimo is a leading provider of on-demand marketing software solutions that increase the efficiency and effectiveness of marketing organizations. Aprimo software manages online and offline marketing activities, financials, projects and assets, while improving execution of marketing campaigns and events for clients including: Adobe, Bank of America, Honda, Wal-Mart, and Warner Bros.

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www.organic.com

Organic is a digital marketing agency that designs and builds exceptional interactive experiences for leading companies to drive brand awareness and more profitable customer relationships for clients such as Chrysler, Bank of America, GeekSquad and Martha Stewart Living Omnimedia. Founded in 1993, Organic has offices in Detroit, Los Angeles, New York, San Francisco, Toronto, and Chicago. Advertising Age named Organic a top ten interactive agency.

Silver Sponsors

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www.acxiom.com

The global leader in interactive marketing services, Acxiom connects clients with their customers through deep consumer insight, powering effective and profitable marketing initiatives and business decisions. Our consultative approach spans multiple industries and incorporates decades of experience in consumer data and analytics, information technology, data integration and consulting solutions for effective marketing across digital, Internet, email, mobile and direct mail channels. Founded in 1969, Acxiom is headquartered in Little Rock, Ark., and serves clients around the world from locations in the United States, Europe and the Asia-Pacific.

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www.allantgroup.com

Allant is a leading Marketing Service Provider that leverages predictive intelligence, strategic and analytic services and marketing automation to maximize marketing spend productivity, strategy and results for its clients. Founded in 1984, Allant has built core competencies in data management, database services, analytics and strategy which are delivered by highly skilled professionals.

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www.alterian.com

The Alterian Integrated Marketing Platform allows organizations to create relevant, effective and engaging experiences with their audience, helping build value and reinforce commitment to their brand. Alterian’s unprecedented integration of analytics, content and execution through its industry leading tools enables companies to build integrated communication strategies as they market to the individual.

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www.e-centives.com

E-centives provides interactive consumer relationship marketing technologies and services for leading global companies such as Colgate, Gerber and Reckitt Benckiser. Our unique combination of a proprietary integrated marketing technology suite and expert professional services team enables a one-stop resource to build better relationships with consumers, enhance loyalty and increase sales.

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www.experianmarketingservices.com

Experian Marketing Services has fully integrated, multichannel expertise in direct marketing that can help clients reach the customers most receptive to their message. Capitalizing on the industry¿s best information, database solutions and analytics, Experian provides clients with unique insight into the behaviors and preferences of their customers, optimizing return on investment.

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www.extraprise.com

Extraprise provides database marketing and CRM services exclusively for business-to-business companies. Insight-to-Interaction™ is a turnkey solution that enables clients to develop better data to support decision-making, implement insight and behavior-driven marketing tactics, improve lead and response management, and create an integrated and measurable closed-loop marketing and sales environment.

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www.hitwise.com

Hitwise is the leading online Competitive Intelligence service. Only Hitwise provides its 1,200 global clients with daily insights on how their customers interact with a broad range of competitive websites, and how their competitors use different tactics to attract online customers. More information about Hitwise is available at www.hitwise.com.

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www.icrossing.com

iCrossing is a global digital marketing company that combines talent and technology to help world-class brands find and connect with their customers. iCrossing’s client base includes such recognized brands as Epson, Office Depot, Toyota and Travelocity. The company has 550 employees in 12 offices in the U.S. and Europe.

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www.impaqt.com

IMPAQT has redefined how companies succeed in their online efforts. Its Search Marketing tools and services include customizable applications, extensive campaign management experience, proprietary research and metrics providing performance indicators for search visibility, competitive analysis and forecasting. The company currently services Fortune 1000 corporations with data intensive Search Marketing needs.

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www.inQ.com

inQ is unique in combining its chat technology delivered as an ASP, its own expert chat agents, and a pay-for-performance business model. Together, they ensure inQ stays focused on its mission: deliver revenue to its clients.

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www.intelligentresults.com

Intelligent Results customers dynamically manage their business using our customer analytics and decision management software. Intelligent Results analytics make it possible to better understand and predict customer behavior, then quickly plan and implement targeted strategies. The result is an improved customer experience, more effective resource allocation and increased profitability.

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www.merkleinc.com

Merkle is one of the nation's largest providers of data-driven marketing solutions that enable large national organizations to maximize the results from their marketing investment. Merkle provides customer strategy, business intelligence and analytics, data sourcing, media targeting and measurement, and marketing technology solutions to Fortune 1,000 companies and leading nonprofit organizations.

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www.offermatica.com

Offermatica is the leading marketing optimization platform. Our platform enables marketers to quickly test their best ideas to identify what converts best, without IT involvement. By presenting more relevant customer experiences, Offermatica customers significantly increase conversions from every type of marketing campaign.

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www.performics.com

Performics, the performance marketing division of DoubleClick, provides online marketing services and technologies for leading multi-channel marketers. Clients benefit from Performics´ custom approach to affiliate marketing, Search Engine Marketing and Data Feed Marketing. Performics is the only recognized industry leader providing both Search Engine Marketing and Affiliate Marketing Services.

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www.responsys.com

Responsys is a leading global provider of on-demand marketing solutions that empower businesses to market more effectively through email, web, print, mobile, and social media channels.  The company enables organizations to increase revenue and customer loyalty through successful email and cross-channel marketing

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www.strongmail.com

StrongMail Systems provides businesses with commercial-grade, on-premise solutions for marketing and transactional email. StrongMail integrates proven email delivery, tracking and management software on high-performance servers optimized for deliverability. In addition to superior control, security and integration, StrongMail's in-house approach offers a powerful and cost-effective alternative to homegrown or outsourced solutions.

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www.omniture.com

Omniture is the leading provider of online business optimization solutions worldwide, enabling customer-centric organizations to manage and enhance their online business initiatives. With the recent acquisition and integration of Touch Clarity, Omniture now offers marketers the ability to achieve 20-200% automated revenue and profit uplift through on-site behavioral targeting while delivering a more relevant experience for their customers. Forrester declared optimization as the rallying cry for marketers in 2007, learn how Omniture can help you take optimization from concept to reality.

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www.vivisimo.com

Vivísimo's mission is to help organizations find, organize and use the massive amount of information available today. Leveraging our core competency in developing enterprise search software, as well as our experience in consumer search, we deliver search solutions that improve workforce productivity, streamline business processes and raise customer satisfaction.

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www.wunderman.com

Wunderman creates impactful conversations between our clients and their customers, believing strong, lifelong, profitable customer conversations result from getting the right people talking, in the right way, at the right time. Our global network spans 15+ companies and 130+ offices in 55 countries. Ad Age ranks Wunderman the #1 global marketing services network.

Partners

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www.womma.org

WOMMA is the official trade association for the word of mouth marketing industry. WOMMA's mission is to promote and improve word of mouth marketing by:
• Protecting consumers and the industry with strong ethical guidelines
• Promoting word of mouth as an effective marketing tool
• Setting standards to encourage its use

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