Trends Report

Make Your In-House Agency Your Digital Agency

Kick-Start Your Digital Strategy With A Blended Agency Model

May 3rd, 2018
Jay Pattisall, VP, Principal Analyst
Jay Pattisall VP, Principal Analyst
With contributors:
Keith Johnston , Drew Green , Matthew Flug , Rachel Birrell

Summary

Outsourced digital marketing expertise deprives CMOs of transparency and control of customer relationships. In-house agencies have emerged as an important resource to orchestrate marketing decisions. Read this report to learn why insourcing digital marketing is paramount to successful marketing.

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