Trends Report

Small Design Agencies Attract High-Profile Clients

Fortune 500 Companies Turn To Specialty Agencies For Hard-Core Customer Experience Projects

January 18th, 2011
Vidya Drego, null
Vidya Drego
With contributors:
Ron Rogowski , Belle Bocal

Summary

A growing number of user experience specialist agencies are capturing the attention of large firms because of their laser focus on customer experience and their ability to create compelling experiences across interaction points. The large firms we spoke with said that they benefitted from specialist agencies' abilities to act as extended team members, enhance current customer experience practices, and adapt to existing processes. If your firm is considering a user experience specialist agency, make sure the agency has the skills to address your project, the bandwidth to cater to your project size, and the right chemistry with your teams to make the project successful.

Want to read the full report?

Contact us to become a client

This report is available for individual purchase ($1495).

Forrester helps business and technology leaders use customer obsession to accelerate growth. That means empowering you to put the customer at the center of everything you do: your leadership strategy, and operations. Becoming a customer-obsessed organization requires change — it requires being bold. We give business and technology leaders the confidence to put bold into action, shaping and guiding how to navigate today's unprecedented change in order to succeed.