Trends Report

The Unified Customer Experience Imperative

Delivering Experience Excellence Across A Fractured Network Of Digital Touchpoints

May 7th, 2013
Ron Rogowski, VP, Executive Partner
Ron Rogowski VP, Executive Partner
With contributors:
John Dalton , Allison Stone , Amelia Sizemore

Summary

Today's digital landscape is distributed across an array of touchpoints and devices. With customers able to interact through multiple channels at any given moment, firms need to ensure that they deliver a coherent experience across all interactions. This report outlines how customer experience professionals can optimize and continuously improve their digital customer experiences. It is designed to help you work toward achieving the goal of providing seamless cross-touchpoint experiences to your customers.

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