Case Study

Case Study: SunTrust Reboots Its Digital Platform

Responsive Web Design And Agile Development Prove A Winning Formula

April 4th, 2013
Peter Sheldon, null
Peter Sheldon
With contributors:
Lily Varon , Zia Daniell Wigder

Summary

With mobile and tablet usage now mainstream, Forrester believes that eBusiness teams must find time-to-market and cost efficiencies in their digital development processes. In previous research we have highlighted the advantages that Agile development and responsive web design offer in simplifying the development of web experiences across multiple consumer touchpoints. This report outlines SunTrust Banks' path to success with Agile development and responsive web design, including increased visibility into project delivery timelines, simplified quality assurance, and delivering a user-driven, "one web" experience.

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