 CHARLENE LI is an independent thought leader and analyst on emerging technologies, with a specific focus on social technologies, interactive media, and marketing. She has a blog that discusses these topics at charleneli.com. Most recently, Charlene was a Vice President and Principal Analyst at Forrester Research. She joined Forrester in 1999, after spending five years in online and newspaper publishing with the San Jose Mercury News and Community Newspaper Company. She was also a consultant with Monitor Group in Boston and Amsterdam. She is also the co-author of "Groundswell: Winning In A World Transformed By Social Technologies", published by Harvard Business Press in May 2008. Charlene is one of the most frequently-quoted industry analysts and has appeared on 60 Minutes, The McNeil NewsHour, ABC News, CNN, and CNBC. She is also frequently quoted by The Wall Street Journal, The New York Times, USAToday, Reuters, and The Associated Press. She is a much-sought after public speaker and has presented frequently at top technology conferences such as Web 2.0 Expo, SXSW, and adTech. She is a graduate of Harvard Business School and received a magna cum laude degree from Harvard College. Charlene is the mother of two kids and blogs about that experience at Silicon Valley Moms Blog (svmoms.com). She is the wife of Côme Laguë, a venture capitalist with Nueva Ventures. She is also an avid fan of reality TV shows, science fiction, and sudoku. She lives in the Bay Area with her family. |
 JOSH BERNOFF is one of America’s most prominent and widely quoted technology analysts. Josh has been a Forrester Research analyst for 13 years and is currently a vice president at the technology and market research company. He created the Technographics segmentation, the foundation for Forrester’s worldwide consumer survey business since 1997. Josh’s analysis aims at a deeper understanding of people, how they use technology, and how that affects business. He shares a blog with Charlene Li. Currently focusing on social technologies, Josh has also created groundbreaking analysis of changes in the media industry with widely cited reports, including “Will Ad-Skipping Kill Television?” and “From Discs To Downloads.” In an appearance on 60 Minutes, Mike Wallace introduced him as “the top TV industry analyst at Forrester Research, the authority on where TV is going.” Josh has consulted on strategy with senior executives from global companies including ABC, Best Buy, Cisco Systems, Comcast, L’Oréal, Microsoft, Sony, TiVo, and Viacom. He is a sought-after speaker, having keynoted conferences around North America and in Barcelona, Cannes, London, Rome, and São Paulo. Before Forrester, he worked as an executive and a writer at several Boston high-tech startups. Josh lives in Arlington, Mass., with his wife and two children. |
