About Forrester
Forrester Research, Inc. is an independent research company that provides pragmatic and forward-thinking advice to global leaders in business and technology.

James serves Infrastructure & Operations and CIO Professionals, providing insights and best-practice use of cloud computing (IaaS, public and private clouds, cloud storage services and related cloud technologies and services). As the content lead for Forrester's Cloud Computing Playbook, he further advises IT leadership on cloud economics, cloud outsourcing (strategic rightsourcing), IT cloud readiness and business and developer engagement on cloud.
James is the author of best-practice analysis on maturing your virtualization and cloud practices, building a cloud computing consumption strategy, and optimizing web infrastructures for blazing-fast performance.
James has more than 25 years' experience in the industry, having served as a reseller, vendor strategist, chief marketing officer, journalist, and analyst for companies including Autodesk, Azul Systems, Gartner, Rockwell International, and Sun Microsystems.
He is a frequent speaker at industry, corporate, educational, and Wall Street events and has guest lectured at leading business schools. James has been named a top cloud computing analyst each of the last four years by leading industry associations including Web Hosting Industry Review (2009) Apollo Research (2010-11) and fWired (2012). He is also the 2011 recipient of the Forrester Bill Bluestein Award, given to the analyst whose body of work continually inspires our clients and guides their decisions to be great.
Working out of Silicon Valley, James holds a master's degree from the Annenberg School of Communications at the University of Southern California and a bachelor's degree from the University of North Texas.
Business Plan: The Cloud Computing Playbook
We all believe that cloud computing can save us money but aren't sure how to maximize these savings. Firms almost always consider cloud computing a cost advantage compared to the in-house, always-on...

We'll Finally Get Real About Cloud
As we start the new year, there is one clear takeaway regarding the cloud computing market: Enterprise use has arrived. Cloud use is no longer solely hiding in the shadows; IT departments are no...

Performance Management: The Cloud Computing Playbook
This report outlines the performance management of Forrester's solution for CIOs working on developing effective objectives and metrics for their organization's cloud strategy. Crafting and measuring...
Skills And Staffing: The Cloud Computing Playbook
Cloud services, from departmental SaaS applications to consumer-facing file sharing, are being brought into your organization, and they are increasingly weaving their ways into business workflows....
Encourage Cloud Consumption The Right Way
You know your company is using cloud services; our Forrsights Software Survey, Q4 2011 shows that the average enterprise has between four and 12 software-as-a-service (SaaS) services in use already,...

A Cloud Playbook Template For Effectively Communicating Use
This cloud computing playbook toolkit item contains a sample cloud computing policy document that can be used by CIOs as a basis for crafting an effective policy around the use of cloud computing...
