Forrester Research : Analyst

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Kate Leggett

Principal Analyst serving Application Development & Delivery PROFESSIONALS

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Blog: Application Development & Delivery Blog

Kate serves Application Development & Delivery Professionals. She is a leading expert on customer service strategies. Her research focuses on helping organizations establish and validate customer service strategies, prioritize and focus customer service projects, facilitate customer service vendor selection, and plan for project success.

Previous Work Experience

Kate has extensive industry experience, with more than 10 years of leadership at customer service software companies, where she held senior product marketing and product management roles. She is also a published author on customer service trends and best practices.

Education

Kate earned a Bachelor of Science from the University of Toronto and a Master of Science from the University of Pennsylvania.

Research Coverage:

CRM Applications, Customer Experience Management, Customer Relationship Management (CRM), Customer Service & Support, IT Consulting, Packaged Applications, Social Computing, Web 2.0

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Methodology

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Interactive Marketing Strategy and Process
Rob Koplowitz

For CIO Professionals
Report:Leveraging Millennials To Drive Enterprise Social Initiatives
Rob KoplowitzApril 28, 2011
Investments in enterprise social technology continue to rise. At the same time, the bet on enterprise social initiatives becomes increasingly strategic. The stakes are high, the risk of failure looms...
- Downloads: 490
For CIO Professionals
Tool:Millennials Are Far More Likely To Use Social Tools Including Mobile Devices
Rob KoplowitzApril 28, 2011
For CIO Professionals
Tool:Nearly 60% Of Enterprises Will Have Enterprise Social Investments In 2011
Rob KoplowitzApril 28, 2011
For CIO Professionals
Charts & Figures:Millennials Are Far More Likely To Use Social Tools Including Mobile Devices
Rob KoplowitzApril 28, 2011
For CIO Professionals
Report:Ogilvy's 360 Digital Influence Leverages Social For Competitive Advantage
An Empowered Report
Rob KoplowitzSeptember 15, 2010
In the hyper-competitive online social marketing world two things differentiate the winners from the losers: creativity and client service. When Ogilvy's 360 Digital Influence group looked at...
- Downloads: 185
For CIO Professionals
Tool:Enterprise Social Tools Are Used To Address Broad Strategic Business Requirements
Rob KoplowitzSeptember 15, 2010

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Kate Leggett

Principal Analyst serving Application Development & Delivery PROFESSIONALS

Research Coverage:

Refine your results

Methodology

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For CIO Professionals

Report:Leveraging Millennials To Drive Enterprise Social Initiatives

For CIO Professionals

Tool:Millennials Are Far More Likely To Use Social Tools Including Mobile Devices

For CIO Professionals

Tool:Nearly 60% Of Enterprises Will Have Enterprise Social Investments In 2011

For CIO Professionals

Charts & Figures:Millennials Are Far More Likely To Use Social Tools Including Mobile Devices

For CIO Professionals

Report:Ogilvy's 360 Digital Influence Leverages Social For Competitive Advantage

For CIO Professionals

Tool:Enterprise Social Tools Are Used To Address Broad Strategic Business Requirements

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