Forrester

For eBusiness & Channel Strategy Professionals

Report:How Spanish Banking Customers Use Different Channels, 2011

Spanish banks have been at the forefront of banking innovation in Europe, yet customer behavior in Spain has been slow to change. Spanish customers are more likely than customers almost anywhere in...

• Downloads: 360
• Comments: 1

For eBusiness & Channel Strategy Professionals

Report:Using Video To Drive Online Financial Services Sales

How Financial Services eBusiness Executives Can Use Online Video

More people than ever before watch online video. In response, an increasing number of financial services eBusiness teams are using online video to drive sales. Nevertheless, based on our study of...

• Downloads: 790
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For eBusiness & Channel Strategy Professionals

Blog:Why Don't Banks Make More Use Of Their ATMs?

One of the things that continues to surprise me about many banks’ multi-channel strategies is how little most banks have integrated their ATMs into those strategies. Cash machines are by far...

For eBusiness & Channel Strategy Professionals

Blog:We're Hiring: Analyst Serving eBusiness & Channel Strategy, Amsterdam Or London

We're looking for a new analyst or senior analyst to join our eBusiness and channel strategy team, based in either Amsterdam or London. We're looking for someone with an analytical mind, good...

For eBusiness & Channel Strategy Professionals

Report:Case Study: Digital Solutions Help Migdal's Agents To Master A Multi-Touchpoint World

eBusiness and channel strategy professionals at insurers face a strategic dilemma — managing the in-person agent field force while migrating services online. Israeli insurance provider Migdal,...

• Downloads: 370

For eBusiness & Channel Strategy Professionals

Blog:How Mature Is Your Mobile Strategy?

Among the biggest strategic questions facing eBusiness & Channel Strategy executives are how to make use of the growing potential of the mobile channel, how to integrate mobile phones into their...

For eBusiness & Channel Strategy Professionals

Report:How Polish Banking Customers Use Different Channels, 2011

The Polish retail banking market is characterized by strong growth and competition. Only 68% of the population owns a current account, and a large number of banks are competing for customer...

• Downloads: 181

For eBusiness & Channel Strategy Professionals

Blog:The Battle For The Digital Wallet

Over the past couple of years I have been intrigued by the concept of a 'digital wallet' that will combine mobile payments with a variety of other benefits for customers. The more people I...

For eBusiness & Channel Strategy Professionals

Blog:One Fifth Of European Mobile Users Use Mobile Banking

The longer we spend researching mobile banking, the more convinced I become that mobile banking is the most important innovation, or cluster of innovations, in retail banking in years, arguably in a...

For eBusiness & Channel Strategy Professionals

Report:How French Banking Customers Use Different Channels, 2011

Banking channel use is changing in France as customers slowly turn away from traditional channels like branches and the telephone to use digital channels like Internet and mobile banking. Digital...

• Downloads: 337
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For eBusiness & Channel Strategy Professionals

Report:How Dutch Banking Customers Use Different Channels, 2011

The Netherlands continues to be the leader in online banking adoption in Europe. With just 9% of Dutch consumers using branches and 85% using online banking each month, the Web has become the heart...

• Downloads: 439

For eBusiness & Channel Strategy Professionals

Report:Trends 2012: European Retail Banking eBusiness And Channel Strategy

Put Digital Touchpoints At The Heart Of Your Multichannel Strategy

In this research, we explore what the state of the economy, new regulations, competition, and changing customer behavior mean for the priorities of eBusiness and channel strategy executives at...

• Downloads: 963
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For eBusiness & Channel Strategy Professionals

Blog:Looking Forward To Forrester's Marketing & Strategy Forum In London Next Month

Many of my colleagues in the eBusiness & Channel Strategy team at Forrester have been working extremely hard for the past few weeks, preparing for next week's Consumer Forum, which is taking...

For eBusiness & Channel Strategy Professionals

Blog:Does The UK Need Another Online Payment System?

I am intrigued by last week's announcement from UK payment processor VocaLink and Australian financial software vendor eWise that they are collaborating to build an online banking transfer...

For eBusiness & Channel Strategy Professionals

Tool:Italy Is Starting To See A Generational Divide In Channel Use

For eBusiness & Channel Strategy Professionals

Blog:Digital Banking Innovation In Turkey

In our research on eBusiness and channel strategy, we often come across clusters of innovation where innovation by one company in a sector causes its competitors not only to match it, but to try to...

For eBusiness & Channel Strategy Professionals

Report:The State Of Mobile Banking In Europe 2012

Mobile Banking Is A Major Strategic Shift, Not Just Another Channel

Most European banks have now launched their mobile offerings, and customers are steadily adopting mobile banking: 21% of European Net users with a mobile phone now use at least one form of mobile...

• Downloads: 655
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For eBusiness & Channel Strategy Professionals

Blog:The Co-operative Bank Tops Our UK Bank Content & Functionality Benchmark

One of the most common questions banking eBusiness executives ask Forrester analysts is: "What do you think of my Web site?".  That's always a tough question to answer because what I think...

For eBusiness & Channel Strategy Professionals

Blog:The Next Generation Of Digital Financial Services

[With apologies to all those of you who had already read this, I'm re-publishing this as the Forrester gremlins ate my previous post.] For the past few years, many eBusiness and channel strategy...

For eBusiness & Channel Strategy Professionals

Report:Building A World-Class Mobile Banking Strategy

Executive Overview: The Mobile Banking Strategy Playbook

Mobile banking is the most important strategic change in retail banking in more than a decade. Yet too many banks have taken a haphazard approach to mobile strategy, rolling out apps and features...

• Downloads: 419

For eBusiness & Channel Strategy Professionals

Report:How Italian Banking Customers Use Different Channels, 2011

The use of digital banking channels has grown rapidly in Italy, which has the highest mobile banking adoption in Europe — while the growth of branch use has come to a halt. Channel strategy...

• Downloads: 312
• Comments: 1
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For eBusiness & Channel Strategy Professionals

Blog:Learning From Digital Innovation At Commonwealth Bank Of Australia

There are a number of firms that we watch closely at Forrester because they stand out for sustained innovation. Behind the technology giants like Google and Apple, there are a number of established...

For eBusiness & Channel Strategy Professionals

Report:European Financial Comparison Shopping Continues To Grow

Make Comparison Shopping A Fundamental Element Of Your Online Strategy

Nearly four in 10 European online financial product researchers used financial comparison sites last year — a number that has grown from 29% in 2007. Comparison sites play an increasingly...

• Downloads: 273

For eBusiness & Channel Strategy Professionals

Blog:How To Encourage Mobile Banking Use

When we look at our Technographics data on mobile banking adoption by bank, it’s clear that some banks are doing much better than others. Why? Some banks are lucky. Some banks have distinctive...

For eBusiness & Channel Strategy Professionals

Report:How UK Banking Customers Use Different Channels, 2011

Executives Need To Put Digital Touchpoints At The Heart Of Their Strategies

Online banking has changed the way people use other banking channels over the past decade. Even so, half of UK adults still visit a branch each month. eBusiness and channel strategy executives need...

• Downloads: 642