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Peter Burris

Vice President, Research Director serving CIOs

In his role as research director, Mr. Burris helps set the overall CIO role research agenda at Forrester, craft effective CIO research with our senior Forrester analysts, and ensure overall CIO research quality. His research team focuses on the evolving relationship between CIOs and CMOs, best practices in building and instituting an IT/BT strategy, BT innovation approaches to accelerate business outcomes, and social business and collaboration strategies.

His personal research includes the role of IT/BT in the age of the customer. He also contributes to the Forrester's research on social business, specifically focusing on the functional evolution of social computing tool sets and how they will be applied to conduct complex, marketing-facing work. Finally, he is a leading thinker on IT/BT adoption in business.

Previous Work Experience

Mr. Burris joined Forrester in 2008. Prior to Forrester, he held numerous senior IT, marketing, and analyst jobs at leading organizations, including the DoD, HP, and Meta Group. At Meta Group, he jointly ran research, developing the advanced and broadly adopted "adaptive infrastructure" method for implementing plastic, services-based IT infrastructure.


Education

Peter attended Yale University.

Research Coverage:

Application Development, Enterprise Marketing Platforms, Interactive Marketing Strategy and Process, Marketing Automation, Research In Motion, SOA & Web Services, Technology Product Strategies

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