PLANNED RESEARCH

Below are upcoming Forrester reports and surveys. Please note that this list does not include Quick Takes, which are driven by market events and/or client Inquiries. Dates, titles, authors, and topics of our planned research are subject to change at any time.

  • July

    2013

    • Report:

      Deploying Mobile Apps That Sell Themselves

      This report will help AD&D pros manage their performance.

    • Report:

      Organize Your Mobile Teams

      This report will help AD&D pros to organize their mobile teams or units

    • Report:

      You Don't Need A Mobile Roadmap, You Need A Multi-Channel Roadmap

      This document will help AD&D pros define their mobile road map strategy.

    • Report:

      Future Look: Inverted PKI
    • Report:

      Assess The Customer Experience Of Your Service Desk

      Current IT Service Desk metrics do not provide a full indication of success. The 'age of the customer' demands an approach that assess the end users/internal IT customers experience in regards to their interactions with the IT Service Desk. Use Forrester's IT Service Desk customer experience framework to measure your IT Service Desk quality from the customer perspective and to help you direct investment.

    • Report:

      Benchmark The Digital Experience Delivery Strategy Against Business Objectives

    • Report:

      Staff To Manage Continuous Digital Experience Delivery Improvement
    • Report:

      Channel Data Management

    • Report:

      Industry Analyst Relations And Sales Support

      More details to follow.

    • Report:

      Baseline Your Maturity
    • Report:

      The Journey From Design to Impact
    • Report:

      How Good Are We?

    • Report:

      Enabling Cross-Touchpoint Analytics And Reporting

      The Performance management chapter of the Agile Commerce Playbook.

    • Report:

      BI Services in Asia Pacific Q2 2013
    • Report:

      Data Management Metrics That Matter
      How to build a framework of metrics and KPIs based on roles, responsibilities, and processes.

    • Report:

      The Blurring Lines Of The Data Management Landscape
      Managing data is as much a facet of business processes and analytics as it is a back-
      office infrastructure investment. This report explores the convergence of technology to technology and
      back-office to front office applications.

    • Report:

      Govern The Highly Resilient Enterprise
      This report will answer the following: what are best practices for running critical processes associated with business technology resiliency, including the business impact analysis, risk assessment, continuity planning and tests and exercises?

    • Report:

      Consolidate Technology Investments To Unlock Enterprise-Wide Customer Relationship Marketing
    • Report:

      Mobile Is Key To Unified Experiences

        

    • Report:

      A Guide To Analytics Sophistication

      The customer analytics journey requires deliberate steps to advance across key dimensions such as analytics maturity, technology implementation and use case development for activating insights. This report will outline steps to plan the timeline of implementaiton of customer analytics initiatives.

    • Report:

      TechRadar For Security Pros: Data Security And Protection

      Forrester uses the TechRadar methodology to make projections a decade into the future of the use of technologies in a given category. This TechRadar will focus on "data killing" technologies such as encryption, tokenization, data masking, etc. that prevent cybercriminals from monetizing stolen data and help you stay in compliance with regulations and privacy laws around the globe.

    • Report:

      Ignoring eCommerce Hype And Addressing Low-Hanging Fruit

      Details to follow.

  • August

    2013

    • Report:

      Forrester Wave: Identity And Access Management Suites

    • Report:

      Global Tech Market Outlook

      Updated economic outlook for global technology spending, 2013-14.

    • Report:

      Scenario-Based eCommerce Technology Evaluation Process

      Details to follow.

     
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