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	November 20, 2007 2007 US Bank Public Web Site Rankings Forrester's Competitive Site Assessment Ranks Five Top US Banks by Brad Strothkamp with Carrie Johnson, Brendan McGowan	Average: 10  (1 rating)

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Executive Summary

Forrester evaluated five of the largest US bank Web sites — Bank of America, Citibank, JPMorgan Chase, Wachovia, and Wells Fargo — using our Competitive Site Assessment (CSA) methodology. Citibank topped this year's rankings by excelling in many of the key assessment areas, including Web site navigation and presentation, along with providing strong product content and tools.

TABLE OF CONTENTS

• Forrester's Competitive Web Site Assessment Methodology
• Ranking The Sites: Citibank Tops This Year's US Ranking
• Best Practices Of US Bank Web Sites

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• Three Areas Of Focus For Today's Bank Public Web Sites
• Related Research Documents

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