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	May 4, 2009 2009 Canadian Bank Public Web Site Rankings Royal Bank Of Canada Blazes A Path Others Will Follow by Brad Strothkamp with Carrie Johnson, Courtney Tincher

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Executive Summary

For the fourth year in a row, Forrester evaluated the Web sites of the seven largest Canadian banks and credit unions — Bank of Montreal, CIBC, Desjardins, National Bank of Canada, RBC Royal Bank, Scotiabank, and TD Canada Trust — using our Competitive Site Assessment (CSA) methodology. RBC stole the top spot from CIBC in this year's ranking, scoring 74 out of 100.

TABLE OF CONTENTS

• Forrester's Competitive Site Assessment Methodology
• Ranking The Sites: RBC Steals The Crown In 2009
• Best Practices Of Canadian Web Sites

WHAT IT MEANS

• RBC Royal Bank's Redesign Is An Early Indication Of Things To Come
• Related Research Documents

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