For Automotive Professionals

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Executive Summary

As the world's vehicle population doubles to 1 billion by 2020, today's oil, environmental, and safety concerns will become colossal crises. To avert catastrophe, carmakers and suppliers are pursuing sustainable technologies like fuel cells and active safety systems that promise to save billions of barrels of oil and millions of lives annually. The ultimate "green" goal of a zero-emissions, zero-injury, zero-waste auto industry will require intelligent systems — on engineers' desktops, onboard the vehicle, and in mechanics' service bays — as well as more synergistic innovation networks. This convergence of smarts and sustainability — Auto's Bright Green Future — will be the guiding principle for auto innovation for decades to come.

TABLE OF CONTENTS

• Cars: Can't Live Without Them, Can't Live With Them Either
• The Future Of Automotive Innovation Must Become Bright Green
• The Road Map To The Bright Green Future, Today To 2020
• Innovation Networks Accelerate The Bright Green Future

RECOMMENDATIONS

• Follow Five Steps To Accelerate Your Innovation Network

WHAT IT MEANS

• Hydrogen Will Reform The Auto Industry

ALTERNATIVE VIEW

• Bright Green Will Be Hard, The Alternatives Harder
• Supplemental Material
• Related Research Documents

This is an excerpt

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