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For Enterprise Architecture Professionals

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September 19, 2008

Bank Branches Are Here To Stay — But With Key Differences

High-Tech Will Drive High-Touch Banking

by Jost Hoppermann

with Gene Leganza, Mimi An, Kahini Ranade

This is an excerpt

Executive Summary

An increasing number of banks are working on their long-term business and IT visions of the future, continually realigning their IT strategies. To help enterprise architects better understand the business and IT environment of the future, Forrester surveyed key vendors in the banking space and interviewed banking executives on five continents to get their take on banking's — and banking IT's — future. The net outcome for their branches? Branches will survive in many incarnations, but the classic brick-and-mortar one will be rare. And all types of branches will need high-tech infrastructure to be efficient and to improve the customer experience as well as the customer relationship.

TABLE OF CONTENTS

  • Bank Branches Survive — With The Classic Brick-And-Mortar As An Exception
  • Customers Will Interact With The Sales Branch In Various Ways

WHAT IT MEANS

  • Future Branches Will Focus On The Customer, Not Primarily On Selling
  • Supplemental Material
  • Related Research Documents

This is an excerpt

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