For Application Development & Delivery Professionals

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Executive Summary

Customers have great expectations when they visit your Web site. They increasingly want a rich, interactive experience, and their tolerance for latency is approaching zero. If you cannot achieve these often diametric goals, your customers may take their eyeballs and their business elsewhere. But how can you achieve them? By continuously tweaking your architecture, and occasionally re-architecturing, to meet the demands of fluctuating Web traffic. To ensure a blazing fast Web site, follow these four industry best practices: 1) architect pages for raw speed; 2) know your code; 3) continually optimize your application architecture; and 4) partner with infrastructure operations and marketing professionals. And to keep ahead of the curve, follow Forrester's next practices: Become cloud-ready, and move beyond Web architecture to "connected" architecture.

TABLE OF CONTENTS

• Your Customers Won't Wait For You To Serve Them
• Web Performance Best Demonstrated Practices
• Best Practice No. 1: Architect Pages For Raw Speed
• Best Practice No. 2: Know Your Code
• Best Practice No. 3: Continually Optimize Your Application Architecture
• Best Practice No. 4: Partner With Infrastructure Ops And Marketing Pros
• Forrester's Web Performance Next Practices
• Identifying Your Challenges
• Case Studies
• Supplemental Material
• Related Research Documents

This is an excerpt

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