For Application Development & Program Management Professionals

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	September 4, 2009 Best Practices In User Experience (UX) Design Design Compelling User Experiences To Wow Your Customers by Mike Gualtieri with Harley Manning, Mike Gilpin, John R. Rymer, David D'Silva, Wallis Yu	Average: 9  (5 ratings)

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Executive Summary

Users have great expectations when they visit your Web and mobile applications. They increasingly want an experience that's valuable, easy to use, aesthetically pleasing, and emotionally satisfying. To retain and gain customers, you have to continually win their hearts and minds by providing them with a compelling user experience (UX) that is useful, usable, and desirable. Application development professionals can take the user experience bull by the horns by following these best practices: 1) become your users; 2) design first; 3) trust no one — test; and 4) inject user experience design into your software development life cycle (SDLC).

TABLE OF CONTENTS

• Your Customers Will Respond To A First-Rate User Experience
• User Experience Design Best Demonstrated Practices
• Best Practice No. 1: Become Your Users
• Best Practice No. 2: Design First
• Best Practice No. 3: Trust No One — Test
• Best Practice No. 4: Inject User Experience Design Into Your SDLC
• Forrester's User Experience Design Next Practices
• Identifying Your Challenges
• Supplemental Material
• Related Research Documents

This is an excerpt